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How to Tailor Your Medical Communications for Maximum Impact with Claire Liu
Manage episode 454137730 series 3510932
Το περιεχόμενο παρέχεται από το Wesley Portegies and MedComms Experts. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Wesley Portegies and MedComms Experts ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
In this episode of the Transforming Medical Communications podcast, host Wesley Portegies is joined by Claire Liu to dive into the complexities of Medical Communications, discuss the nuances of handling communications across different stages of product life cycles, and share her strategies for maintaining a consistent voice in global medical communications.
Topics we Discuss
Topics we Discuss
- The key to effective Medical Communications during pre-launch, launch, and post-launch
- How to tailor your communications for diverse audiences
- The role of communication planning in aligning global and local messaging
- How to capture HCPs' attention with bite-sized content
Previous guests include: Sissy Easo-Joseph at GSK, Barbara Bish at Janssen, Drew Provan at Queen Mary University, Rebecca McCracken at Agios Pharmaceuticals
Check out our three most downloaded episodes:
Check out our three most downloaded episodes:
- The Power of Integrated Medical Communications
- MedComms from a KOL Perspective
- Improving Patient Care through Medical Communications
Transforming Medical Communications is handcrafted by our friends over at: fame.so
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