4. Brian Tracy: What Adults Want in a Martial Arts School

The Truth About the Martial Arts Business with John Graden

Το περιεχόμενο παρέχεται από το John Graden. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον John Graden ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

4y ago 21:51

MP3•Αρχική οθόνη επεισοδίου

004: Our guest today is one my mentors and the mentor to thousands, Mr Brian Tracy.

Brian is not only one of the world's leading motivational speaker and sales coach, he is a martial artist and a contributing author to the MATA Instructor Certification program at MATACertification.com

In this episode, he shares the key mental strategies to sell martial arts and the common mistake black belts make in marketing their school. He also tells you how to destroy your credibility and the importance of getting each class right with a mixture of what is taught and how it's taught.

After the interview, our Teach Like a Pro Tip of the Week is on Classroom Pacing.

Please be sure to subscribe, share with your friends and post a review. You can also submit a comment, request, or suggestion by clicking the Ask Mr Graden Anything button in the show notes below

Show Highlights

Why curriculum is critical to the sales process
the danger of focusing on self-esteem in the marital arts classroom
What adults want in martial arts
What adults won't tell you (I need confidence)
MATA goals to dramatically increase the number of people learning martial arts
Black Belt Eyes
How to go from black belt eyes to marketing eyes.
How to destroy your credibility
The combination of what is taught and how it's taught
What adults want in class
Intense, vigorous classes are best
You have to work students hard to release endomorphines
Associate the class with a hit of endomorphine

22 επεισόδια

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