Ep144- A Lesson on Biz Dev and Consumer Behavior - Andy of Basket Savings

The Food Startups Podcast

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7y ago 34:27

MP3•Αρχική οθόνη επεισοδίου

In the space Andy Ellwood plays in, every few years you need to be prepared to start over.

On his dynamic career "path", Andy has become a high-performer in business development with a track record to back it up.

He helped Gowalla through its acquisition by Facebook in 2011, Waze through to its acquisition by Google in 2013, and Bond which was acquired in 2016 by Newell Rubbermaid.

Now he is on his next venture. As Cofounder and President of Basket, Andy leads a community of shoppers committed to never over paying for groceries again.

Some retailers and brands have resisted the app, but it is becoming an unstoppable force with over 300,000 users. And as Andy will explain, the users always come first:

What is business development?
The ups and downs as an entrepreneur
Why you should play on the edges
The variation of grocery prices
Celebrity driving directions with Waze
The hipster effect
The key moment that marks the success of any product/service
Grocery shopping behavior
Gamified data collection
How they overcome obstacles with retailers and brands
Business development philosophy (way more than "tips")

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