Ultimate Google Post Strategy to Drive More Business | Google Maps | Google Business Profile | Local SEO | Ep. 86

The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

MP3•Αρχική οθόνη επεισοδίου

1:14:43

Artificial intelligence is evolving at an unprecedented pace—what does that mean for the future of technology, venture capital, business, and even our understanding of ourselves? Award-winning journalist and writer Anil Ananthaswamy joins us for our latest episode to discuss his latest book Why Machines Learn: The Elegant Math Behind Modern AI . Anil helps us explore the journey and many breakthroughs that have propelled machine learning from simple perceptrons to the sophisticated algorithms shaping today’s AI revolution, powering GPT and other models. The discussion aims to demystify some of the underlying math that powers modern machine learning to help everyone grasp this technology impacting our lives, even if your last math class was in high school. Anil walks us through the power of scaling laws, the shift from training to inference optimization, and the debate among AI’s pioneers about the road to AGI—should we be concerned, or are we still missing key pieces of the puzzle? The conversation also delves into AI’s philosophical implications—could understanding how machines learn help us better understand ourselves? And what challenges remain before AI systems can truly operate with agency? If you enjoy this episode, please subscribe and leave us a review on your favorite podcast platform. Sign up for our newsletter at techsurgepodcast.com for exclusive insights and updates on upcoming TechSurge Live Summits. Links: Read Why Machines Learn, Anil’s latest book on the math behind AI https://www.amazon.com/Why-Machines-Learn-Elegant-Behind/dp/0593185749 Learn more about Anil Ananthaswamy’s work and writing https://anilananthaswamy.com/ Watch Anil Ananthaswamy’s TED Talk on AI and intelligence https://www.ted.com/speakers/anil_ananthaswamy Discover the MIT Knight Science Journalism Fellowship that shaped Anil’s AI research https://ksj.mit.edu/ Understand the Perceptron, the foundation of neural networks https://en.wikipedia.org/wiki/Perceptron Read about the Perceptron Convergence Theorem and its significance https://www.nature.com/articles/323533a0…

πριν περίπου ένα χρόνο 13:04

In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you.

We’ll give you three categories of Google Post-creation guidance:

What not to do with your Google Posts
Google Posts that CAN work if done correctly
Google Posts that you simply must do to connect and engage with your users so they take action

If you’re ready to implement easy Google Post strategies and get your clinic some business, grab your notepad, and let’s get to it.
Episode webpage: https://propelyourcompany.com/google-business-profile-post-strategy/

Send in your questions. ❤ We'd love to hear from you!

⚡ Free Workshop + Bonus ⚡
How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads
Rank at the top of Google and get free website traffic.
Join me in the workshop and find out how!
https://propelyourcompany.com/learn
Let's Stay Connected:

Κεφάλαια

1. Optimizing Google Posts for Clinics (00:00:00)

2. Effective Strategies for Google Business Posts (00:10:53)

104 επεισόδια

#Business #Marketing #Chiropractic Marketing #Marketing For Clinics #Medical Website Marketing #Physical Therapist Marketing #Healthcare Marketing #Digital Marketing #Healthcare Seo #Clinic Marketing #Clinic Seo #Entrepreneur #Darcy Sullivan #Market Strategist #SEO Expert // Propel Marketing #SEO #Local SEO

Ultimate Google Post Strategy to Drive More Business | Google Maps | Google Business Profile | Local SEO | Ep. 86

The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

published πριν περίπου ένα χρόνο

Μοίρασέ το

MP3•Αρχική οθόνη επεισοδίου

In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you.

We’ll give you three categories of Google Post-creation guidance:

What not to do with your Google Posts
Google Posts that CAN work if done correctly
Google Posts that you simply must do to connect and engage with your users so they take action

Send in your questions. ❤ We'd love to hear from you!

Κεφάλαια

1. Optimizing Google Posts for Clinics (00:00:00)

2. Effective Strategies for Google Business Posts (00:10:53)

104 επεισόδια

Όλα τα επεισόδια

1
This 1 Simple Step Can Quickly Boost Your Google Rankings | Local SEO | Ep. 103 13:25

πριν 1 day13:25

13:25

What if I told you there’s one simple thing you could do right now to instantly improve your online presence and boost your local rankings? It doesn’t require tech skills, fancy tools, or a big budget —yet most clinic owners overlook it completely. And when they do, it costs them visibility, patients, and revenue. In today’s episode, we’re diving into the #1 fix you can make today to strengthen your local SEO and ensure potential patients find accurate, trustworthy information about your business online. 👉 Episode webpage : https://propelyourcompany.com/boost-your-google-rankings/ 💥 Related Resources: 💥 ⚡ How to Dominate the 1st Page of Google and Get More New Patients in 2025(Without spending ONE CENT on ads!) ⚡ This 1 Simple Step Can Quickly Boost Your Google Rankings (blog) Google Business Profile: The Ultimate Guide to Optimize Your GBP Listing Boost Your Google Business Profile: 5 Advanced Strategies Local SEO: What really influences your local visibility online? 4 Online Listings that Will Help Your Clinic Get More Patients A Chiropractor’s Guide for Optimizing Bing Places for Local SEO Why You Need to Invest Some Time in Your Apple Maps Listing A Chiropractor’s Guide to Optimizing Your Apple Business Connect Place Card Yelp SEO for Chiropractors & Clinic Owners A Chiropractor’s Guide for Optimizing Bing Places for Local SEO Chiropractor Clinic SEO: The Essential Guide for Online Success 5 Local SEO Strategies for Mul Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [replay] | Ep. 102 23:40

πριν 8 μέρες23:40

23:40

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you’ve got excellent options. Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. Episode Webpage - https://propelyourcompany.com/website-platform/ We're going over numerous site considerations, including: Hosting Design features Customer support Data ownership Admin access Content rights And more We know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence. If you’d like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool. Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Personal Branding vs. Company Branding – Which One Works Best? | Ep. 101 8:50

πριν 15 μέρες8:50

8:50

The episode discusses the complexities of personal and company branding for clinic owners, highlighting the advantages and challenges of each approach. It emphasizes the importance of building trust and making informed decisions based on long-term goals. Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/ Here's what we're going over: Comparing personal branding to company branding Understanding when to utilize personal branding Analyzing the challenges of a personal branding approach Evaluating the advantages of company branding Tips for blending both branding strategies effectively Emphasizing the importance of consistent online presence Recommending resources for clinic owners seeking branding guidance Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
How to Use Google’s ‘People Also Ask’ to Generate Content Ideas for Your Clinic | SEO & Content Marketing | Ep. 100 13:13

πριν 22 μέρες13:13

13:13

Today, we’re diving into one of the easiest and most effective ways to come up with content ideas for your clinic's website, blog, and social media—Google’s ‘People Also Ask’ feature. ⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ If you’ve ever typed a question into Google, you’ve probably noticed a section in the search results called ‘People Also Ask’ (PAA). This box contains related questions that real people are searching for. But here’s the exciting part—this feature is an absolute goldmine for clinic owners like you who want to create content that directly answers your potential patients’ questions. So today, I’ll cover: ✅ What the ‘People Also Ask’ feature is and how it works ✅ How to use it to find endless content ideas for your clinic’s website, blog, and social media ✅ Real examples of how chiropractors, massage therapists, and acupuncturists can leverage this tool ✅ How to turn these questions into high-ranking SEO content Grab a notepad because by the end of this episode, if you follow the steps we chat about, you’ll have dozens of content ideas ready to go! Let’s get started. ⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
How to Delete a Bad Google Review & What to Do When You Can’t | Ep. 99 13:33

πριν 28 μέρες13:33

13:33

If you’re a business owner struggling with a negative Google review that's hurting your online reputation, you may feel a bit vulnerable and discouraged. We get it. Whether you received a fake review, a customer had a bad experience, or a bot got into your Google Business Profile listing, you have options for handling the situation. In today's episode, we're diving deep into the world of Google reviews and uncovering the secrets to managing your online presence effectively. 💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/ We'll explore the ins and outs of dealing with unfair reviews, reveal the step-by-step process for flagging problematic feedback, and share expert tips on what to do when removal isn't an option. Whether you're a clinic owner, a local shop, or any business that relies on Google reviews, we’re packing in valuable information you can't afford to miss. Get ready to take control of your Google reviews and boost your business's online reputation so you can thrive online (and off)! 💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Google Analytics, Simplified: What Every Clinic Needs to Know 3:53

πριν 28 μέρες3:53

3:53

I’m hosting a FREE live webinar all about Google Analytics 4 —and I’ll be walking you through everything you need to know to make data-driven decisions that will boost your clinic’s online presence. ✨ Here's the link to sign up - https://propelyourcompany.com/ga4-webinar/ Whether you're just starting with Google Analytics or have been using it for a while, this beginner-friendly session will show you exactly how to track your website’s traffic, measure key metrics, and understand what’s working (or not) when attracting more patients. I’ll be covering: The most important GA4 reports for clinic owners How to track website traffic sources like SEO, social media, and paid ads The engagement metrics that matter most And, how to track patient conversions like appointment bookings, calls, and form submissions Plus, I’ll walk you through the GA4 dashboard and share common mistakes clinic owners make and how to avoid them! ✨ Here's the link to sign up - https://propelyourcompany.com/ga4-webinar/ Can’t make it live? No worries! You’ll get access to the replay so you can watch at your convenience. So if you're ready to take control of your data and see real improvements in your clinic’s growth, head over to https://propelyourcompany.com/ga4-webinar/ to sign up today. This is a MUST-attend event if you're a chiropractor, physical therapist, acupuncturist, or wellness practitioner looking to level up your online presence. Don’t wait, sign up now and get ready to make smarter, data-driven decisions for your clinic! ✨ Here's the link to sign up - https://propelyourcompany.com/ga4-webinar/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Local SEO: What really influences your local visibility online? | Ep. 98 13:28

πριν 5 weeks13:28

13:28

Learn how to optimize your local SEO strategy to boost visibility in the Google Map Pack and localized organic search results! Local SEO plays a pivotal role in helping your clinic stand out in competitive search results. However, mastering its complexities requires an understanding of the factors that drive success. In this episode of The Clinic Marketing Podcast, we break down actionable strategies that clinic owners can implement to strengthen their local presence and build trust within their community. Here’s what you’ll learn: Why local SEO is a game-changer for clinics and small businesses. The key differences between Google Map Pack rankings and organic search results. Essential factors influencing your visibility in the Google Map Pack. How citations, reviews, and quality backlinks impact your rankings. The role of personalization and optimizing your website for local search. Why consistent business information across directories matters. How small, ongoing efforts can lead to lasting local visibility. 💥 Episode webpage - https://propelyourcompany.com/local-seo-what-influences-local-visibility/ 💥 Show Notes & Related Resources: Free Training: How to Create a Winning SEO Plan for 2025 Local SEO vs. Traditional SEO: Key Differences You Need to Know Google Business Profile: The Ultimate Guide to Optimize Your GBP Listing Local Search Ranking Factors How Many Online Listings Does Your Clinic Need for SEO? [Case Study Included] Google Business Profile / Google Maps Audit *** Book a Discovery Call *** Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Mastering Google Posts: Your Guide to Driving Business Growth | Ep. 97 13:32

πριν 6 weeks13:32

13:32

If you’re not taking full advantage of Google Posts through your Google Business Profile Listing , you’re missing an incredible opportunity to drive more business. So, how do you create Google Posts that get great results? In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you. We’ll give you three categories of Google Post-creation guidance: What not to do with your Google Posts Google Posts that CAN work if done correctly Google Posts that you simply must do to connect and engage with your users so they take action Episode webpage: https://propelyourcompany.com/google-business-profile-post-strategy/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
How Local SEO is Different from Traditional SEO: Key Differences You Need to Know | Ep 96 10:47

πριν 7 weeks10:47

10:47

This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility. • Understanding what SEO is • Differentiating traditional SEO from local SEO • Importance of local intent in searches • How to recognize if your business needs local SEO • Key ranking factors for local SEO • Strategies for optimizing your Google Business profile • The role of local citations and online reviews in visibility 💥 Episode Webpage: https://propelyourcompany.com/local-seo-vs-traditional-seo/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
AI Meets Local Search: Game-Changing Updates for Clinic Marketing & ChatGPT | Local SEO | Ep. 95 11:12

πριν 8 weeks11:12

11:12

This episode of The Clinic Marketing Podcast dives into the game-changing potential of ChatGPT’s latest AI search features for clinic marketing and patient engagement. By bridging the gap between AI tools and traditional SEO, clinic owners can enhance their visibility, strengthen their branding, and connect with more patients effectively. We’ll cover: How ChatGPT integrates with local search capabilities Why visibility and direct engagement are critical for clinics The role of navigational queries in building a stronger brand The impact of real-time data access on marketing strategies Practical use cases for ChatGPT’s evolving search functionalities Why clinics must prioritize SEO and ensure their online presence is accurate How ChatGPT can become a valuable tool for patient engagement ✨Episode webpage - https://propelyourcompany.com/ai-meets-local-search/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Best of 2024: Top Marketing Tips and Strategies from 2024 | Ep. 94 7:08

πριν 9 weeks7:08

7:08

As 2024 comes to a close, we’re looking back at the episodes you loved most this year on The Clinic Marketing Podcast . From mastering Google Business Profiles to optimizing your website and diving into AI writing tools, these episodes were packed with actionable tips to grow your clinic. In this special year-end recap, we’re counting down the most popular episodes, including: The Ultimate Google Post Strategy to Drive More Business (Episode 86) Advanced Strategies for Your Google Business Profile Listing (Episode 61) 12 Items to Remove from Your Clinic Website Immediately (Episode 49) How to Optimize Photos for Your Google Business Profile (Episode 47) 3 AI Writing Tools You Should Try: AI, Writing, SEO & Creating Content (Episode 77) Online Reviews: Important Trends, Behaviors, & Platforms for Local SEO (Episode 87) Get Found Online: 4 Listings Every Clinic Needs (Episode 79) Homepage Checkup: Does Your Clinic’s Website Attract Patients? (Episode 76) Stock Photos vs. Unique Photos for SEO: How Google Ranks Them (Episode 83) SEO 101: How Do I Improve My Website’s Position Online? (Episode 88) Beyond AI and Clickbait: Crafting Content That Converts (Episode 84) What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? (Episode 85) 🎧 Revisit these top strategies to make 2025 your best year yet! For all episodes, visit our podcast page here: The Clinic Marketing Podcast . Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
3 AI Writing Tools You Should Try: AI, Writing, & Creating Content [rebroadcast] | Ep. 93 14:45

πριν 9 weeks14:45

14:45

AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it’s here and here to stay, so go on and embrace it. And, trust us, it’s easier than you think. In this episode, we explore cutting-edge tools that are transforming how we brainstorm, outline, and generate ideas. But it's not just about the tech—we uncover the ethical considerations and safety measures that set these content game-changers apart. We’ll discuss: How to supercharge your creativity with AI assistance The evolution of writing tools from basic grammar checks to advanced assistants Practical tips to elevate your content and stand out from the crowd The art of balancing AI power with human creativity Don't miss this episode, which is packed with actionable insights that will transform your writing process. We promise your content will never be the same again. 💥 Complete episode details, show notes, and related resources webpage - https://propelyourcompany.com/ai-writing-tools/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Local SEO for Mobile Massage Therapists, Mobile Chiropractors & Other Mobile Service Providers | Ep. 92 10:14

πριν 10 weeks10:14

10:14

Can mobile healthcare providers truly outperform their brick-and-mortar competition using local SEO strategies? Discover the tailored approaches that could put your mobile massage therapy or med spa services ahead of the pack in the latest episode of the Clinic Marketing Podcast. Due to high demand, service area businesses (SABs), such as mobile massage therapists, mobile chiropractors, mobile med spas , and other mobile healthcare providers, are becoming increasingly popular. What was once a lacking market has surged, making these types of businesses more competitive. With competition comes the ever-present need for a highly strategic local SEO campaign. Search engine optimization (SEO) is the art and science of creating an online presence that gets organic (unpaid) traffic to your website. The more visitors you have online, the more opportunities you have for new patients. Let’s face it: in today’s technological world, your medical mobile business’s online presence is critical. We'll go over: How local SEO for a mobile medical business differs from physical-location SEO Why local SEO is important to mobile medical business success Mobile healthcare business local SEO best practices to implement today And more 👉 Detailed episode webpage: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
How to Write a Professional Bio That Stands Out [template included] | Ep. 91 8:04

πριν 11 weeks8:04

8:04

Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast , we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-written bio can help you build trust, establish connections, and stand out from the competition. Darcy shares a step-by-step guide and introduces a free, customizable bio template to help you get started. Tune in to learn what details to include, how to make your bio resonate with your audience, and where to download the template that makes crafting your bio a breeze. 👉 Download the free bio template here: propelyourcompany.com/chiropractic-bio-website-template Grab your guide to improving your website About Us Page here: https://propelyourcompany.com/your-about-us-page/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube…

1
Blog Post vs. Page: How to Choose the Right Format | Deciding Where Content Belongs on Your Website | Ep. 90 11:27

πριν 12 weeks11:27