Local SEO: What really influences your local visibility online? | Ep. 98

The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

MP3•Αρχική οθόνη επεισοδίου

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

πριν περίπου ένα χρόνο 13:28

Learn how to optimize your local SEO strategy to boost visibility in the Google Map Pack and localized organic search results!
Local SEO plays a pivotal role in helping your clinic stand out in competitive search results. However, mastering its complexities requires an understanding of the factors that drive success.

In this episode of The Clinic Marketing Podcast, we break down actionable strategies that clinic owners can implement to strengthen their local presence and build trust within their community.
Here’s what you’ll learn:

Why local SEO is a game-changer for clinics and small businesses.
The key differences between Google Map Pack rankings and organic search results.
Essential factors influencing your visibility in the Google Map Pack.
How citations, reviews, and quality backlinks impact your rankings.
The role of personalization and optimizing your website for local search.
Why consistent business information across directories matters.
How small, ongoing efforts can lead to lasting local visibility.

💥 Episode webpage - https://propelyourcompany.com/local-seo-what-influences-local-visibility/ 💥
Show Notes & Related Resources:

Send in your questions. ❤ We'd love to hear from you!

⚡ Free Workshop + Bonus ⚡
How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads
Rank at the top of Google and get free website traffic.
Join me in the workshop and find out how!
https://propelyourcompany.com/learn
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104 επεισόδια

#Business #Marketing #Chiropractic Marketing #Marketing For Clinics #Medical Website Marketing #Physical Therapist Marketing #Healthcare Marketing #Digital Marketing #Healthcare Seo #Clinic Marketing #Clinic Seo #Entrepreneur #Darcy Sullivan #Market Strategist #SEO Expert // Propel Marketing #SEO #Local SEO

Local SEO: What really influences your local visibility online? | Ep. 98

The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

published πριν περίπου ένα χρόνο

Μοίρασέ το

MP3•Αρχική οθόνη επεισοδίου

Why local SEO is a game-changer for clinics and small businesses.
The key differences between Google Map Pack rankings and organic search results.
Essential factors influencing your visibility in the Google Map Pack.
How citations, reviews, and quality backlinks impact your rankings.
The role of personalization and optimizing your website for local search.
Why consistent business information across directories matters.
How small, ongoing efforts can lead to lasting local visibility.

💥 Episode webpage - https://propelyourcompany.com/local-seo-what-influences-local-visibility/ 💥
Show Notes & Related Resources:

Send in your questions. ❤ We'd love to hear from you!

104 επεισόδια

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