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Episode 2 - Interview with SageSEO CEO Peter Yeargin | The Boost
Manage episode 389701747 series 3535078
Το περιεχόμενο παρέχεται από το Digiboost. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Digiboost ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Host:
Pablo Calvo: https://www.linkedin.com/in/pablocalvo322/
Guests:
Peter Yeargin, CEO of Sage SEO
Website - https://www.sageseo.ai
Youtube - https://www.youtube.com/channel/UCaSS8FkdCWPMN3yfwxo3UfA
Twitter - https://twitter.com/sageseoai
Instagram - https://twitter.com/sageseoai
Summary Brief: "The Boost" Podcast with Peter Yeargin, CEO of Sage SEO
1. Introduction to the Podcast and Guest
- Host: Pablo Calvo.
- Guest: Peter Yeargin, CEO of Sage SEO.
- Venue: Geekdom.
2. Origin and Evolution of Sage SEO
- Started as a Q&A platform similar to Quora.
- I shifted the focus to SEO to drive organic traffic.
- Experimented with technical SEO and keyword research.
- Pivot to SEO service due to demand and lack of revenue from the original platform.
3. Challenges in SEO and Development of Sage SEO Tool
- Recognized the complexity and manual nature of SEO.
- Aimed to simplify the SEO process.
4. Incorporating AI and OpenAI in Sage SEO
- Initial reliance on Google Analytics and Search Console.
- Introduction to OpenAI at a startup conference.
- Integration of OpenAI for content suggestion and optimization.
- The vision of a content marketing flywheel: Audience understanding, content planning, keyword research, content publishing, and measurement.
5. The Role of Sage SEO in Streamlining SEO Processes
- Simplifies gathering and analyzing data across multiple platforms.
- Reduces time consumption for SEO novices.
6. The Future of SEO and AI Integration
- Discussion on recent events with OpenAI and its impact.
- Concerns and potential changes in the AI landscape.
- Focus on AI safety and accountability.
7. The Importance of High Touch in AI-Generated Content
- The necessity of editing AI-generated content for quality assurance.
- AI learning from user interactions and past content.
8. Target Customers and Market Adoption of Sage SEO
- Originally targeted small businesses and startups.
- Expanding to serve marketing teams of large enterprises.
- Scalable product suitable for various team sizes.
9. Future Developments and Roadmap for Sage SEO
- Enhancements in prompt engineering for better AI suggestions.
- Plans for new features like AI smart article suggestion.
- Demo showcasing the capability of the product.
9. Future Developments and Roadmap for Sage SEO
- Enhancements in prompt engineering for better AI suggestions.
- Plans for new features like AI smart article suggestion.
- Demo showcasing the capability of the product.
10. Concluding Remarks
- Reflections on the product’s potential and its impact on the SEO landscape.
- Contact information for further inquiries about Sage SEO.
Visit us at Digiboost.com or email us at marketing@digiboost.com.
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