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Το περιεχόμενο παρέχεται από το Andrea Merrill. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Andrea Merrill ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
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Matt Deseno is the founder of multiple award winning marketing businesses ranging from a attraction marketing to AI appointment setting to customer user experience. When he’s not working on the businesses he teaches marketing at Pepperdine University and he also teaches other marketing agency owners how they created a software company to triple the profitability for the agency. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Mint Mobile: https://mintmobile.com/tmf * Check out Moorings: https://moorings.com * Check out Trust & Will: https://trustandwill.com/TRAVIS * Check out Warby Parker: https://warbyparker.com/travis Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy…
Podium to Profit
Σήμανση όλων ότι έχουν ή δεν έχουν αναπαραχθεί ...
Manage series 3569018
Το περιεχόμενο παρέχεται από το Andrea Merrill. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Andrea Merrill ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Welcome to the Podium to Profit Podcast, the ultimate destination for speakers looking to turn their podium moments into profitable opportunities. Join host Andrea Merrill, a seasoned expert with over 20+ years of experience in the speaking and marketing industry, as she shares real talk, actionable insights, and proven strategies to help speakers unlock their full potential and maximize their impact. In each episode, Andrea dives deep into the world of speaking, marketing, and personal growth, exploring the challenges speakers face in monetizing their craft and providing practical solutions to overcome them. From crafting compelling messages that resonate with your audience to implementing effective monetization strategies, this podcast covers it all. Get ready to transform your speaking career with expert advice, inspiring interviews, and actionable tips that will propel your success to new heights. Whether you're a seasoned pro or just starting out, Podium to Profit is your go-to resource for achieving speaking success and financial freedom. Subscribe now and join us on this journey from podium to profit. Your voice has the power to make a difference—let's unlock its full potential together!
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17 επεισόδια
Σήμανση όλων ότι έχουν ή δεν έχουν αναπαραχθεί ...
Manage series 3569018
Το περιεχόμενο παρέχεται από το Andrea Merrill. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Andrea Merrill ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Welcome to the Podium to Profit Podcast, the ultimate destination for speakers looking to turn their podium moments into profitable opportunities. Join host Andrea Merrill, a seasoned expert with over 20+ years of experience in the speaking and marketing industry, as she shares real talk, actionable insights, and proven strategies to help speakers unlock their full potential and maximize their impact. In each episode, Andrea dives deep into the world of speaking, marketing, and personal growth, exploring the challenges speakers face in monetizing their craft and providing practical solutions to overcome them. From crafting compelling messages that resonate with your audience to implementing effective monetization strategies, this podcast covers it all. Get ready to transform your speaking career with expert advice, inspiring interviews, and actionable tips that will propel your success to new heights. Whether you're a seasoned pro or just starting out, Podium to Profit is your go-to resource for achieving speaking success and financial freedom. Subscribe now and join us on this journey from podium to profit. Your voice has the power to make a difference—let's unlock its full potential together!
…
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17 επεισόδια
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×In this episode, brand and website designer Melanie Bartholomew shares her expert insights on creating a cohesive, high-converting online presence for your business. Melanie discusses the common mistakes she sees entrepreneurs make when it comes to branding, and how to avoid them by focusing on core elements like values, messaging, and visual style. She emphasizes the importance of custom design over templates, and how her design philosophy shapes the way she works with clients. You'll learn Melanie's favorite features of the Showit website platform, and how it gives her the design freedom to truly bring a brand to life. She also shares a client success story that showcases how strategic branding and web design can transform a business. Other topics include: - The unexpected way a strong brand can boost sales and engagement - Melanie's approach for clients who lack a clear brand vision - Her daily design routine and sources of inspiration - Advice for entrepreneurs nervous about rebranding Whether you're a solopreneur or running a growing company, this conversation is packed with practical tips to elevate your online presence and attract your dream clients. Get ready to take notes!…
In this insightful conversation, Alessia Citro shares her expertise on building flexible habits that align with a woman's natural cycle. Alessia, the "Your Habits Go-To Girl", explains why traditional habit advice often falls short for women and provides practical strategies to create rituals that support your energy, mood, and goals throughout the month. Alessia also opens up about her personal journey overcoming alcohol use disorder and how replacing harmful habits with positive ones was key to her long-term recovery. Whether you're looking to build a morning routine, manage your time and energy better, or simply live more intentionally, this episode is packed with insights that can help you become the best version of yourself. Tune in to learn Alessia's top habit-building tips, how to harness the power of your cycle, and why flexibility is crucial for women balancing multiple roles. Get ready to transform your habits and unlock your full potential!"…
In this episode, Andrea sits down with Ruthie Sterrett, a fractional CMO and marketing strategist, to discuss strategies for speakers to monetize their voice and expertise. Ruthie shares insights on building a personal brand, navigating the balance between personal and company branding, and leveraging platforms like podcasts and social media to attract the right clients. They also dive into the importance of mindset work, overcoming imposter syndrome, and creating a cohesive marketing strategy that drives results. If you're a speaker looking to take your business to the next level, this is a must-watch conversation!…
In this inspiring conversation, Andrea sits down with creative powerhouse Lorena Martinez to discuss the transformative power of tapping into your intuition and inner child. Lorena, an actress, writer, and "creative doula," shares her insights on how our ideas are our greatest teachers, and the importance of making space for play and joy in both our personal and professional lives. Lorena reveals her sacred rituals for accessing her creative genius, including hiking in nature and painting, and explains why fear-based ideas should be ignored in favor of those that truly excite you. She also passionately advocates for women reclaiming their intuitive gifts and not dimming their light to make others comfortable. Whether you're an entrepreneur, artist, or simply someone seeking more fulfillment, this episode is packed with practical tips and profound wisdom to help you unleash your own creative magic. Get ready to be motivated, uplifted, and inspired to approach your work and life with a renewed sense of wonder and possibility!…
In this powerful interview, mindset expert Ken Attard shares his proven ARK method to help frustrated entrepreneurs adapt their mindset and achieve true freedom. Ken dives deep into the importance of awareness, adapting to change, aligning with your higher self, applying inspired action, and allowing trust in your journey. Discover how to: Tap into your "umami self" to access limitless creativity and solutions Overcome the myth that being an entrepreneur requires sacrifice and struggle Cultivate an attitude of appreciation to shift your frequency Let go of attachment to outcomes and trust the process Speak to yourself with compassion instead of criticism If you're ready to break free from limiting beliefs and step into your full potential, this is a must-watch interview. Get ready to transform your mindset and business!…
In this powerful episode, speaker and resilience expert Sean Douglas shares his inspiring journey from US Air Force drill instructor to internationally renowned keynote speaker. Sean dives deep into building resilience, overcoming self-defeating behaviors, and designing your own market category as a speaker. He provides actionable strategies for getting booked and paid to speak, including his proven process for landing coveted TEDx talks. Whether you're a speaker, coach, or entrepreneur looking to transform your message into a thriving revenue stream, this episode is a must-listen. Sean's insights on letting your "mess be your message" and becoming a "category leader" are truly transformative. Connect with Sean: Website: thesuccesscore.com Facebook: facebook.com/thesuccesscore Instagram: instagram.com/thesuccesscore LinkedIn: linkedin.com/in/seandouglas…
In this episode, we sit down with Manny Soto, the founder of The Financial Architects, to hear his incredible personal story and get his top financial tips. Manny shares how he overcame a challenging upbringing - growing up poor, losing friends to violence, and becoming a young father - to build a thriving financial planning business. He provides valuable advice on developing good money habits, like saving 30% of your income, and warns about the looming debt crisis in the US. Manny also shares his passion for entrepreneurship and helping others achieve financial independence. He discusses the current real estate market and when might be a good time to buy a home. Plus, Manny gives us the details on his upcoming event on January 25th that you won't want to miss! Key Takeaways: Manny's inspiring rags-to-riches journey Tips for building strong financial habits Manny's insights on the debt crisis and real estate market Manny's mission to empower others through entrepreneurship Details on Manny's January 25th event Be sure to check out Manny's website at TFAwealthplanning.com and follow him on Instagram @moneybusinessmanny. Enjoy the episode!…
In this episode, Andrea sits down with Vickie Dickson, a human design specialist and business strategist. Vickie shares how understanding your unique human design blueprint can help you step into your power, honor your true nature, and build a business that aligns with who you are. She provides insights on the different human design types and how to use this knowledge to fuel your success. If you're ready to stop fighting against yourself and start embracing your gifts, this conversation is a must-listen!…
In this insightful conversation, sales and marketing expert Chrisley Ceme shares his proven strategies for building scalable, repeatable sales and marketing systems. Chrisley discusses how he overcame his natural tendency to be humble and shy about self-promotion, and learned to effectively tell his story and highlight his expertise. He emphasizes the importance of deeply understanding your target market and crafting emails/outreach that speaks directly to their pain points. You'll also learn Chrisley's tips for leveraging AI and automation to streamline your sales process, as well as his advice for reactivating past customers and clients. Plus, he shares the fascinating story of how he got his start in sales at just 14 years old! Whether you're an entrepreneur, marketer, or salesperson, this video is packed with actionable insights to help you create more efficient, profitable sales and marketing machines for your business. Don't miss Chrisley's wisdom!…
In this episode of the Podium to Profit podcast, host Andrea Merrill sits down with Sara Chambers, the CEO and Creative Director of Elly and Nora Creative. Sara shares her journey into the world of branding and design, discussing the importance of strategy-first approach, the power of community and mentorship, and how she's overcome challenges as a woman entrepreneur. Sara also dives into the unique differentiators of her agency, her best practices for work-life balance, and why she considers herself an industry leader. This conversation is packed with valuable insights for service-based business owners looking to build a brave, bold, and brag-worthy brand. Be sure to check out Sara's brand boost video series at EllyAndNoraCreative.com/branding-boost-video-series and connect with her on Instagram @SaraChambers.Creative and LinkedIn…
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Podium to Profit
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In this episode of Podium to Profit , Andrea Merrill interviews Jessica Caresse, founder of J. Caresse & Co, a thriving IT project management consulting business. Jessica shares her incredible journey from the corporate world to entrepreneurship, the personal growth she experienced, and the mindset shifts required to overcome self-doubt. They dive into Jessica’s philosophy on project management, the integration of AI in business, and the importance of networking to build confidence as a business owner. Whether you’re navigating a career transition, managing projects, or exploring the use of AI, Jessica’s insights are packed with valuable takeaways. Key Takeaways: Jessica’s business, J. Caresse & Co, offers IT project management consulting services across various industries, with a focus on meaningful relationships and integrous advice. Her entrepreneurial journey involved overcoming imposter syndrome, self-doubt, and embracing personal growth. Curiosity, continuous learning, and adapting to AI technologies are key pillars of her success in project management. Networking and putting herself out there played a crucial role in building her business and confidence. Topics Discussed: J. Caresse & Co's Services and Approach Jessica’s business offers IT project management consulting, handling a wide range of projects, including data governance and financial accounting automations. She emphasizes building relationships and providing integrous advice while helping clients adopt and mature AI tools. Jessica's Entrepreneurial Journey Transitioned from corporate to starting her own business in September 2023. Significant mindset shifts and personal growth from February to July 2024 helped her overcome self-doubt and imposter syndrome. Networking was a key element in building her confidence and solidifying her commitment to her business. Project Management Philosophy Sees project managers as the vital link between client dreams and project success. Focuses on clear communication, setting expectations, and ensuring team members thrive. Jessica highlights the importance of curiosity, continuous learning, and the evolving role of AI in project management. AI Integration in Business Jessica trained a custom GPT model to maintain a consistent brand voice across platforms. She uses AI for content creation, personal branding, and automating processes. Believes AI will increase competition in various fields, making results and testimonials even more critical. Personal Development and Public Speaking Jessica is taking singing lessons to improve body awareness and confidence in public speaking. She’s preparing to expand into public speaking engagements while continuing to host her podcast, "Connecting the Dots." Jessica emphasizes the value of self-acceptance and continuously putting herself out there to grow. Sound Bites: "Project managers are the bridge between a client’s dream and its realization." "I had to overcome self-doubt and put myself out there." "Curiosity and continuous learning keep you ahead, especially with AI evolving so rapidly." Links https://www.instagram.com/jessica_caresse/ https://www.jcaresse.com/ https://www.youtube.com/@Jessica_Caresse…
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Podium to Profit
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1 EP 5: Masterminds, Canva, and Career Pivots with Roger Coles 1:00:09
1:00:09
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In this episode of Podium to Profit , Andrea Merrill shares Roger Coles' inspiring journey from being a youth pastor to becoming a successful designer and content creator. Together, they explore the transformative role of masterminds in Roger’s growth, the influential books that changed his life, and the rise of Canva as a design tool that made his work more accessible to non-designers. Andrea and Roger discuss the importance of balancing family life with work and the productivity strategies Roger uses to stay focused on his long-term goals. They emphasize how continuous learning plays a crucial role in professional development and how navigating career changes can open doors to unexpected opportunities. Reflecting on Roger’s achievements and the community he has built, Andrea underscores the importance of humility and genuine connections in true industry leadership. Key Takeaways: Masterminds create powerful support systems that foster growth and push you to new heights. Books can be life-changing, acting as tools for personal and professional breakthroughs. Canva revolutionized design, making it accessible to non-designers and empowering creatives like Roger. Career pivots often lead to exciting, unforeseen opportunities. Understanding your target audience is key to any business’s success. Balancing family and work takes intentional planning and prioritization. Productivity strategies help you stay focused on achieving long-term goals. Investing in learning ensures continued growth and success. Building a supportive community is one of Roger’s proudest achievements. Leadership in any industry is about humility, lifting others up, and making genuine connections. Sound Bites: "I joined that mastermind and I'm surrounded by people who are further ahead than I am." "You're only one good book away from a breakthrough." "Canva stole my heart." Chapters: 00:00 – Being an Industry Leader 00:28 – Membership and Masterminds 02:22 – Email Newsletters 03:20 – Life-Changing Books 04:19 – Choosing Canva 06:12 – Target Audience 11:20 – Balancing Work and Life 38:37 – Advice for Aspiring Industry Leaders 42:25 – Building a Course 43:51 – Refining the Course 44:43 – Creating Mini Courses for Different Industries 45:13 – The Value of Investing in Courses 46:38 – The Impact of Investing in a Course 47:52 – Greatest Achievements and Pride 49:27 – Building a Positive Community 52:37 – Go-To Platforms for Lead Generation 55:37 – Being an Industry Leader In this episode, Roger shares the lessons he learned through his career journey, his achievements in building a supportive community, and his approach to balancing creativity and leadership with family life. Tune in to hear how Roger Coles went from youth pastor to design industry leader, all while maintaining humility and a commitment to uplifting others. Links: https://www.mysocialdesigner.com https://www.mysocialdesigner.com/links https://www.instagram.com/mysocialdesigner/…
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Podium to Profit
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1 EP 4: Building Trust and Effective Funnels: SEO, Social Media Consistency, and Paid Ads with Nick Demos 49:48
In this conversation, Andrea Merrill interviews Nick Demos about his role as a funnel manager and how he helps businesses build effective funnels and implement paid ads. They discuss the importance of SEO and how to optimize websites for search engines. They also emphasize the significance of social media consistency and the value of building trust and credibility through online presence. The conversation concludes with a discussion on paid ads and when businesses should consider implementing them. In this conversation, Andrea Merrill and Nick discuss the importance of knowing your ideal client and where they hang out in order to effectively target them with ads. They explore the different advertising platforms, such as Google AdWords, Facebook, Instagram, and TikTok, and discuss the types of businesses that are best suited for each platform. They also touch on the importance of understanding your competitors and learning from their successful ad campaigns. Nick shares his journey of learning about ads and marketing through his experience working with business owners and being a part of mastermind groups. Andrea emphasizes the value of networking and being willing to learn from others, regardless of age. Takeaways Funnel management involves guiding potential customers through the process of getting to know, like, and trust a business before making a purchase. SEO is important for website visibility and credibility, and it can be achieved by regularly updating the website, having at least 300 words on each page, and addressing the needs and questions of the target audience. Consistency on social media builds trust and credibility with both clients and oneself, and it is important to post content across multiple platforms to reach a wider audience. Paid ads should be considered once businesses have identified their ideal client and have a budget in place. It is also beneficial to establish credibility through organic traffic before investing in paid ads. Paid ads require optimization and monitoring of key metrics such as impressions, website visits, and cost per lead. It may take time to optimize ads, especially for new businesses. Tech jargon should be avoided when explaining concepts to clients, and it is important to provide clear and understandable explanations. Identifying your ideal client and understanding where they hang out is crucial for effective ad targeting. Different advertising platforms, such as Google AdWords, Facebook, Instagram, and TikTok, are better suited for different types of businesses. Learning from your competitors and analyzing their successful ad campaigns can provide valuable insights for your own marketing strategies. Being a part of mastermind groups and networking with other business owners can provide valuable knowledge and support. Age should not be a barrier to being seen as an industry leader; results and experience speak for themselves. Links: Website: www.98dynamic.com Facebook: www.facebook.com/98dynamic Instagram: https://www.instagram.com/webdesignstl…
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Podium to Profit
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In this conversation, Chloe Hackenmore shares her journey in the self-development and entrepreneurship space. She discusses the value she gained from joining Marie Forleo's B-School and the importance of scaling a digital business with the help of consultants. Chloe emphasizes the need for entrepreneurs to prioritize mental health and build businesses that make a positive impact in their communities. She challenges the self-made narrative and encourages aspiring industry leaders to focus on substance over status. Chloe also shares her go-to platforms for lead generation and offers advice for those looking to become industry leaders. Takeaways Joining memberships and masterminds can provide valuable insights and support for personal and professional growth. Scaling a digital business requires hiring consultants and focusing on proven business practices. Entrepreneurs should prioritize mental health and build businesses that make a positive impact in their communities. Becoming an industry leader requires expertise, rigorous work, and a focus on results rather than visibility. Links : The Genius Lab: www.skool.com/the-genius-lab/about Youtube: www.youtube.com/@chloehakim-moore Instagram: www.instagram.com/chloehakimmoore…
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Podium to Profit
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In this conversation, Laurie-Ann Murabito-Speaks, a speaker coach, shares her insights and experiences in the speaking industry. She discusses her recent attendance at PodFest and the discrepancies she noticed between conference titles and actual content. Laurie-Ann emphasizes the importance of storytelling in speaking and shares her journey as a writer. She also provides tips on customizing presentations and finding speaking opportunities. Laurie-Ann encourages speakers to step into their speaker persona and offers advice on building confidence and asking for referrals. She concludes by discussing the value of VIP options and the power of building relationships with other speakers. The conversation covers various topics including introducing a British YouTube personality, discussing being a micro-celebrity, exploring human design, building relationships, boosting confidence through a summit, considering podcast monetization, planning travel for speaking engagements, and launching a podcast. The conversation also touches on podcast name options, using Opus clips for video content, dealing with podcast platform issues, hiring a podcast manager, and making the podcast the center of content. Links: Meet Laurie-Ann: www.speakandstandout.com Facebook: www.facebook.com/laurieannmurabito IG: www.instagram.com/laurieann.murabito YouTube: www.youtube.com/c/LaurieAnnMurabito Podcast: https://podcast.speakandstandout.com/ Website: https://speakandstandout.com/ FREE GIFT: Directory of Places to Speak https://speakandstandout.com/gift Takeaways Customize your presentations to make them more engaging and relevant to your audience. Step into your speaker persona to build confidence and enhance your speaking abilities. Ask for referrals and build relationships with other speakers to expand your speaking opportunities. Consider VIP options at conferences and events to enhance your experience and build deeper connections. Remember the power of storytelling in speaking and the importance of repetition to reinforce your message. Consider introducing guests with unique stories and backgrounds to add diversity to your podcast.…
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