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Branding Yourself: Leveraging Personal Brand in the Tabletop Industry | Ep10
Manage episode 426912228 series 3576105
Το περιεχόμενο παρέχεται από το Roll & Reflect. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Roll & Reflect ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Have you ever wanted to make a brand for yourself? Devon sits down with Darylle Johnson to discuss this very thing! Darylle shares invaluable insights on how to craft and leverage your personal brand, whether you're a game designer, content creator, or avid player looking to make a mark. Tune in and turn your passion for gaming into a powerful personal brand that resonates and thrives.
⌛ Timestamps:
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0:00 - Intro
1:05 - Reflection Question
5:18 - Darylle Johnson Intro
7:50 - Knowing what you know now, what would you have done differently for your first game/Kickstarter campaign?
11:06 - What does it mean to have a personal brand or be a personal brand?
12:15 - Personal Brand vs. Company Brand
16:25 - Influencer Marketing & TikTok
18:32 - What are the key elements of a strong personal brand in general, and also specifically in the tabletop world?
24:54 - What is your personal brand and what steps have you taken to ensure it resonates with your target audience?
40:32 - What would you consider to be common mistakes people make when building their personal brands, and how can they avoid them?
43:00 - What advice would you give to someone who has just started building their personal brand in the tabletop industry?
48:30 - The Beyond
55:25 - Call-to-Action
55:53 - Next Episode Teaser
🔗 Links:
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https://www.youtube.com/@ScottNicholson
https://darylle.com/
https://boardgamegeek.com/boardgame/244521/the-quacks-of-quedlinburg
https://boardgamegeek.com/boardgame/65244/forbidden-island
https://www.momtestbook.com/
https://www.youtube.com/@BoardGameHype/featured
https://www.middaysquares.com/
https://boardgamegeek.com/boardgamedesigner/158895/andrew-stiles
https://www.gama.org/page/gama-expo
https://a16z.com/books/the-hard-thing-about-hard-things/
📃 Credits:
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Devon Mettlin - Co-host
Darylle Johnson - Special Guest; Co-host
Scott Nicholson - Reflection Question
Laura Rodriguez - Timestamps
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