#243: Vendors VS Sales Reps: A Storytelling Sales Showdown with Tres Patten and Rachel Jones

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2M ago 49:08

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Ever wondered how to truly captivate buyers in the toy industry? Or why do some sales pitches fall flat even when the product is amazing?

In today’s episode, we will talk about the magic of storytelling in the toy industry! We’ll cover how sales reps and vendors approach things differently, plus the secrets to crafting pitches that go beyond a quick sale and build lasting customer relationships. Discover how storytelling can be the key to success in this highly competitive toy market.

Join us in this storytelling showdown with our guests, Tres Patton and Rachel Jones! Tres reveals techniques for crafting a compelling brand story, while Rachel discusses the importance of seeing through a child's eyes and building long-term relationships. Learn the art of maintaining passion, educating retail partners, and ensuring your product stands out. This episode is a must-listen for anyone in toy sales who’s ready to level up through the art of storytelling!

Listen For These Important Moments

02:26 The Storytelling Face-Off Begins
05:49 Defining Storytelling in Sales
06:53 Building Trust Through Product Experience
14:30 Adapting Storytelling for Tough Sales
18:26 Understanding the Roles: Vendor vs. Sales Rep
25:38 Rediscovering Passion in Sales
26:08 Navigating the Emotional Rollercoaster of Sales
26:50 Balancing Work and Personal Life
28:42 The Importance of Flexibility in Sales
31:32 Building Relationships Through Storytelling
36:26 When Storytelling Falls Flat
41:32 Favorite Toys of Tres and Rachel

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#Entrepreneur #Business #Toy Industry #How To Design A Toy #How To Make A Toy #Toy Design #Fit Toy Design #Make My Own Dolls #Small Business #Making It In The Toy Industry #Society #Podcasting Education #Azhelle Wade | The Toy Coach