Implementing Successful Pharma Brand Strategies Post-Covid

Improve Healthcare

Το περιεχόμενο παρέχεται από το Dr. Rich Greenhill. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Dr. Rich Greenhill ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

2y ago 20:05

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In this episode, I welcomed a successful pharma colleague from the United Kingdom - Ms. Janice MacLennan as we discuss ‘Implementing successful pharma brand strategies post-COVID’.

Janice MacLennan has more than 30 years of experience in the pharmaceutical industry helping pharma brands take new drugs and therapies to market, and ensuring successful sales strategies. She is the founder of an app called NMBLR, the first digital solution that enables global teams to create informed, coherent and aligned strategies.

Janice graduated and worked as a pharmacist in Cape Town, South Africa before moving to England and entering the world of pharmaceutical sales. Within her six months in this role at Beechams, she was promoted to Brand Manager. She has risen to the top of the industry and in 1991 founded St Clair - a brand strategy consultancy for life science businesses.

Following 30 years hands-on experience in the industry, in February 2022 is launching NMBLR.

Janice, lives in Highgate in London but works Internationally.
More about Janice

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