Τα καλύτερα Teresa Martinez podcast (2024)

1
All About Internationalization - Beat Stauber from Vistatec / Nike #57 1:44:36

10M ago1:44:36

1:44:36

Explore the art and science of internationalization with Beat Stauber, where cultural nuances meet coding precision. Uncover how this intricate process shapes the global reach of software, blending innovation with the essential human touch.Welcome to this episode of The Localization Podcast where you’ll learn about: How Beat transitioned from QA to…

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Inside Game Localization Testing - Maria Lee From Terra Localizations #56 1:56:26

11M ago1:56:26

1:56:26

Unlock the mysteries of game localization testing. Dive deep with Maria Lee from Terra Localizations as she unravels her journey from a passionate gamer to an expert LQA specialist, mainly focusing on video games.Welcome to this episode of The Localization Podcast where you’ll gain insights on: The integral role of an LQA specialist in ensuring gam…

1
How I Started Tradulingua w/ Patrick Martinez #6 1:46:20

12M ago1:46:20

1:46:20

Curious about the path to building a thriving translation company? Dive into the backstage narrative of Tradulingua in this interview with its co-founder, Patrick Martinez.Welcome to a new episode of our series "How I Started", where we focus on founders of different localization businesses.In this episode, learn from Patrick about: The link betwee…

1
How What3Words Does Localization - Jamie Brown #55 1:27:34

1y ago1:27:34

1:27:34

Dive deep into the unique world of what3words and their approach to localization in this captivating interview with Jamie Brown.Welcome to this episode of The Localization Podcast where you’ll learn about the following: How to nail any presentation What makes what3words a global language game-changer Techniques and factors for adapting new language…

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How I Started Ampere Translations w/ Paola Manca #5 1:39:48

1y ago1:39:48

1:39:48

Ever wondered what it takes to launch a successful translation company? Learn the behind-the-scenes story of Ampere Translations in this interview with its founder - Paola Manca.Welcome to a new episode of our series "How I Started", where we will focus on founders of different localization businesses.In this episode, Paola unravels her journey: Gr…

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Operations Management In Localization - Yann Le Boulch #54 1:35:20

1y ago1:35:20

1:35:20

What is operations management all about? We talked to Yann Le Boulch about the intricacies of managing ops in localization.Welcome to this episode of The Localization Podcast where you’ll learn about the following: What is operations management Pressure on pricing and lower rates When to promote VS when to hire AI in ops management Leadership & tru…

1
How We Started LexiQA w/ Yannis Evangelou & Vassilis Korkas #4 2:53:37

1+ y ago2:53:37

2:53:37

LexiQA currently supports 150 locales. They started with four. What was the journey from 4 to 150 locales? Find out in this interview with 2 out of 3 co-founders of LexiQA - Yannis Evangelou and Vassilis Korkas.Welcome to a new episode of our series "How I Started", where we will focus on founders of different localization businesses.In this episod…

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Do You Need To Tick All Boxes For A Localization Job? 9:35

1+ y ago9:35

9:35

Do you hesitate before hitting Apply for localization jobs? Wondering if you're good enough? 😓 Our 6 hiring managers - Beat, Camila, Ilan, Olga, Senem, and Vera - will clarify whether you need to tick every box in the job requirement list or not.In this episode, we delve into the insights and practical tips about job requirements shared by our pane…

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Discovering SEO Translation - Teresa Sousa From TAGS #53 1:28:10

1+ y ago1:28:10

1:28:10

Unlock the full potential of your SEO translation services. Teresa from TAGS - Language Solutions teaches us that leaving your 9 to 5 job and becoming a successful freelancer is possible. Welcome to this episode of The Localization Podcast where you’ll learn about the following: What is SEO translation How to use keywords The best tools for SEO loc…

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How To Kickstart Your Localization Career: Tips From 6 Hiring Managers 11:58

1+ y ago11:58

11:58

Are you ready to kickstart your localization career? 🌟 Get tips from 6 hiring managers - Beat, Camila, Ilan, Olga, Senem, and Vera - and boost your chances of landing your first job in the industry!In this episode, we delve into the insights and practical tips about getting into localization shared by our panel of hiring managers from both buyer an…

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How I Started Transcend Translation w/ Cyle Adair #3 2:04:18

1+ y ago2:04:18

2:04:18

Business is important, but remember that it is not the only thing in life! With this mindset, Cyle found the balance he wanted between work, family, and friendship. Learn about the journey and life experiences of Cyle Adair, founder of Transcend Translation. Welcome to a new episode of our series "How I Started", where we will focus on founders of …

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How I Started Kobalt w/ Ricard Sierra #2 1:58:39

2y ago1:58:39

1:58:39

How far do you want to take your business? Kobalt has already achieved success, and now they seek to be among the top five companies in their market. Learn the story behind this Spain-based LSP in this interview with its founder — Ricard Sierra. Welcome to a new episode of our series "How I Started", where we will focus on founders of different loc…

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A Look Into Localization Testing - Nicolas Gerard From Symbio #52 1:22:09

2y ago1:22:09

1:22:09

Localization testing gives companies the ability to correctly adjust their products to the regions they are aimed at, but not enough businesses give it the value that it deserves. Let's take a look into localization testing with Nicolas Gerard from Symbio. Welcome to this episode of The Localization Podcast where you’ll learn about the following: W…

1
How I Started Creative Words w/ Diego Cresceri #1 49:23

2y ago49:23

49:23

Does “Fake it till you make it” work? It certainly did for Creative Words. Learn the story behind the successful Italian LSP in this interview with its founder — Diego Cresceri. Welcome to our new series called "How I Started", where we will focus on founders of different localization businesses. In this episode, Diego tells us his story: How Diego…

1
Localization News: Multilingual Emails, Translation Keys, Infographics #13 36:58

2y ago36:58

36:58

Hi, frens! Here's another solo episode of Localization News where I practice my reading skills. The articles covered in this one: How to Localize Emails: Run Multilingual Email Campaigns Everything You Need to Know About Translation Keys How to Translate Infographics and Why is it Important? Sources: Crowdin blog - https://blog.crowdin.com/2022/08/…

1
Localization News: E-Commerce Guide, Taglines & Slogans, Cost Of Localization #12 47:54

2y ago47:54

47:54

Hi, frens! Here's another solo episode of Localization News where I practice my reading skills. The articles covered in this one: The Complete Guide To E-commerce Localization (2022) The Grind of Localizing Taglines & Slogans Localization: What’s included in the cost? Sources: Ampere Translations blog - https://www.amperetranslations.com/blog/ecomm…

1
Localization News: Transliteration, Cloud-Based TMS, How To Be Inclusive #11 33:57

2y ago33:57

33:57

Hi, frens! Here's another solo episode of Localization News where I practice my reading skills. The articles covered in this one: The Difference Between Translation Vs Transliteration Why a Cloud-Based Translation Management System is Better 5 Ways to Use Inclusive Language in IT and Software Localization Sources: Tomedes blog - https://www.tomedes…

1
Localization News: Translation APIs, Text Expansion and Contraction #10 53:25

2y ago53:25

53:25

Hello, frens! Here's another solo episode of Localization News where I practice my reading skills. The articles covered in this one: Are Translation APIs & Connectors Right Choice For Your Business? How to Manage Text Expansion and Contraction in Translation Sources: Milestone Localization - https://www.milestoneloc.com/are-translation-apis-connect…

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Localization News: Blockchain In L10N, Translation Methods, WordPress Tips #9 39:48

2y ago39:48

39:48

Hello, frens! I'm back with another solo episode of Localization News where I practice my reading skills. The articles covered in this one: The Future of Blockchain in the Localization Industry Types of Translation Strategies, Methods and Techniques 5 tips to help you localize your WordPress website quickly and easily Sources: Globalization Partner…

1
Localization News: Machine Translation Risks, Canadian French vs French #8 29:28

2y ago29:28

29:28

Hi all! This is a low-key solo episode of Localization News because I just felt like recording something. The articles covered in this one: Machine vs. Human translation: when to use which for legal translation Is 'free' machine translation worth the risk? Canadian french vs. French: 7 important differences you need to know Sources: Welocalize blog…

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Introduction To Automated Testing - Michal Trúnek From Lokalise #51 1:39:01

2y ago1:39:01

1:39:01

What’s so cool about automated testing and why it should be part of every development? And how is it related to localization? Learn the basics of automated testing in this interview with Michal Trúnek from Lokalise. Welcome to this episode of The Localization Podcast where you’ll learn about: How to automate localization testing When to automate yo…

1
How To Build Client Relationships - Annemarie Rutz From Milengo #50 58:54

2+ y ago58:54

58:54

Building client relationships starts with delivering projects on time. But the value we deliver as localization professionals goes far beyond that. Find out how to go further in this interview with Annemarie Rutz from Milengo. Welcome to this episode of The Localization Podcast where you’ll learn about: Why PMs should try other roles How to build t…

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How To Build Relationships In Localization - Stephanie Cardwell #49 1:20:15

2+ y ago1:20:15

1:20:15

Healthy relationships at the workplace will make work enjoyable, make teams highly productive and help you advance your career! So, how do you build and maintain flourishing relationships? Find out in this interview with Stephanie Cardwell. Welcome to this episode of The Localization Podcast where you’ll learn about: Building relationships at new w…

1
Leading Marketing In Localization - Hila Shitrit Nissim From BLEND #48 1:24:41

2+ y ago1:24:41

1:24:41

How to do marketing in localization? How important is it to choose the right marketing and sales strategy for localization? Find out in this interview with Hila Shitrit Nissim from BLEND. Welcome to this episode of The Localization Podcast where you’ll learn about: What is the difference between marketing and sales What does a brand mean How to pla…

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A Guide To Vendor Management - Ahmed Elmiligy From WORDS #47 1:35:45

3y ago1:35:45

1:35:45

How important is it to choose the right vendors for your business? What factors come into play when building your vendor management strategy? Find out in this interview with Ahmed Elmiligy from WORDS Language Solutions. Welcome to this episode of The Localization Podcast where you’ll learn about: How to build a vendor management strategy Balancing …

1
Building A Good Localization Program - Camila Pedraza From Skillshare #46 1:58:48

3y ago1:58:48

1:58:48

How is a good localization program built? Find out in this interview with Camila Pedraza from Skillshare. Welcome to this episode of The Localization Podcast where you’ll learn about: How company culture shapes your localization program Tips on finding out if a company has a culture of growth & innovation What makes a localization program good… or …

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How Bumble Does App Localization - Alex Timin From Bumble #45 1:17:59

3y ago1:17:59

1:17:59

How does Bumble do app localization differently from other companies? Find out in this interview with Alex Timin from Bumble. In this episode you’ll learn about: Benefits of using internal tools vs commercial tools How new features are introduced to the app JIRA’s role in the L10N process of Bumble What is CTP (Collaborative Translation Platform) T…

1
What's Going On With The Localization Podcast? 35:05

3y ago35:05

35:05

A not-so-quick message from me on the state of TLP and how I feel about it.

1
Asia Pacific Going International - Min Tan From Google #44 1:18:06

3y ago1:18:06

1:18:06

How does an international growth localization consultant help companies achieve their goal of growing in the Asia Pacific? Find out in this interview with Min Tan from Google. In this episode you’ll learn about: The role of an International Growth Localization Consultant What localization means for clients Where to find inspiration and new knowledg…

1
On Being An LGBTQ+ Ambassador & Biases - Raffaele Pascale From Venga Global #43 pt. 2 48:43

3y ago48:43

48:43

In part 2 of our interview with Raffaele Pascale, we got a bit more personal and talked about his role as an LGBTQ+ Ambassador and his personal biases. We also talked about what aspects of the localization industry can be improved. If you want to see our beautiful talking heads, head to Youtube: https://youtu.be/OFobc4bbkhA Thank you for listening …

1
Data Collection for AI - Raffaele Pascale From Venga Global #43 pt. 1 1:11:17

3y ago1:11:17

1:11:17

What is data collection? And how is it used in localization? Find out in this interview with Raffaele Pascale - the NLP Localization Program Manager at Venga Global. Welcome to part 1 of our interview where you’ll learn about: General process for data collection projects Why companies need data collection How to transition from localization to data…

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On Finding Your Ikigai & Being A Project Manager - Zachary Haitkin From Netflix #42 pt.2 1:09:10

3y ago1:09:10

1:09:10

In part 2 of our interview with Zachary Haitkin, we talked about finding your Ikigai and transforming that passion to purpose. We also got a bit more personal and talked about a day in the life of a Netflix Localization Project Manager, the importance of relationships, using machine translation in creative content, and how NOT to sell on LinkedIn. …

1
Data Driven Decision Making - Zachary Haitkin From Netflix #42 pt. 1 1:07:14

3+ y ago1:07:14

1:07:14

How do you incorporate data-driven decision making in localization? Find out in this interview with Zachary Haitkin - the Localization Project Manager at Netflix. I got to talk with Zachary about his journey from being a bartender and driver to localization manager! Welcome to part 1 of our interview where you’ll learn: How to convince your manager…

1
On Ethical Buying, Storytelling, and Comfort Zones - Senem Konuklu From Sony #41 pt. 2 50:54

3+ y ago50:54

50:54

In part 2 of our interview with Senem Konuklu, we discussed how we have the power to create the shift towards ethical buying in the localization industry. We also got a bit more personal and talked about water-cooler chats, storytelling being trendy, and pushing people outside of their comfort zones. If you want to see our beautiful talking heads, …

1
Stakeholder Management 101 - Senem Konuklu From Sony #41 pt. 1 1:06:07

3+ y ago1:06:07

1:06:07

What is stakeholder management all about? Find out in this interview with Senem Konuklu - the Localization Manager at Sony. Whether you're a localization project manager, account manager, or any other manager, you can learn something from Senem: Who are stakeholders How to manage expectations Prioritizing stakeholders The difference between partner…

1
On Public Speaking For Introverts & Learning Agility - Dave Ruane From XTM International #40 pt. 2 47:41

3+ y ago47:41

47:41

In this episode, you'll get to meet Dave Ruane - Digital Content & Partnership Manager at XTM International. This is part 2 of our interview where things got a bit more personal. We talked about public speaking as an introvert, getting outside of your comfort zone, learning agility, making exciting content, leading vs managing. If you want to see o…

1
What Is Process Innovation Challenge (PIC) - Dave Ruane From XTM International #40 pt. 1 49:35

3+ y ago49:35

49:35

Innovation in localization? Check. Did you know we have the PIC - Process Innovation Challenge? Dave Ruane will tell you about the contest inspired by Dragon's Den / Shark Tank. Welcome to part 1 of our interview where you'll learn about: What's Process Innovation Challenge (PIC) Why you should participate in this contest Tips to pitch your innovat…

1
The First ASMR In Localization 31:35

3+ y ago31:35

31:35

Are you craving some ASMR from the industry? ✅ How about a music quiz? ✅ I got it all, baby! Please enjoy my first ASMR whisper recording. (Yes, it's April Fools) ⏱ Timestamps: 01:34 - Top 10 largest LSPs in localization (by Nimdzi) 08:57 - Top 10 largest boutique LSPs (by Slator) 14:16 - Upcoming LocLunches in April 18:20 - Memsource API error cod…

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On World Of Warcraft & Recognitions - Yago Sagrado From Keywords Studios #39 pt. 2 58:34

3+ y ago58:34

58:34

In this episode, you'll get to meet Yago Sagrado - the Communications Manager at Keywords Studios. This is part 2 of our interview where things got a bit more personal. We talked about World of Warcraft, people who are not gamers, the problems of vertical organizations, recognitions, personalities. If you want to see our beautiful talking heads, he…

1
How To Localize Audio In Games - Yago Sagrado From Keywords Studios #39 pt. 1 1:21:15

3+ y ago1:21:15

1:21:15

How do you localize the audio in games? Yago Sagrado from Keywords Studios is here to guide you through the process of audio localization from start to finish. I got to talk about video games again. Yay! Welcome to part 1 of our interview where you'll learn: The best way to get into the game industry Why it's good to know multiple disciplines What …

1
On Sailing & Annoying LSPs - Jan Hinrichs From LocLunch #38 pt. 2 1:21:30

3+ y ago1:21:30

1:21:30

In this episode, you'll get to meet Jan Hinrichs - the founder & CEO of Beluga and LocLunch. This is part 2 of our interview where things got a bit more personal. We talked about sailing, entrepreneurship, competition, annoying LSPs, corporations. If you want to see our beautiful talking heads, head to YouTube https://youtu.be/8bSpyoZv6zk Thank you…

1
What Is LocLunch - Jan Hinrichs From Beluga #38 pt. 1 1:14:18

3+ y ago1:14:18

1:14:18

Have you noticed a lot of salad bowls on LinkedIn recently? That's probably LocLunch. What exactly is it? If you're a newbie like me, learn more about the community in this episode. I got to talk to Jan Hinrichs, the founder of LocLunch. We split the 2.5-hour long interview into 2 parts, in this one you can learn the following: How LocLunch started…

1
How To Become Global Brand Champion - Javi Díaz From Acclaro #37 1:15:33

3+ y ago1:15:33

1:15:33

Javi Diaz has become one of the most popular influencers in the localization industry. He created the role of a Global Brand Champion and in this episode, you'll learn how to become one. Javi is a proud millennial. He represents a new take on sales, marketing, and building relationships. Listen to our casual interview and find out: The origins of G…

1
Welcome To The World Of BiDi Localization - Gilad Almosnino #36 1:30:58

4y ago1:30:58

1:30:58

This episode will introduce you to the world of BiDi localization and all its challenges. Gilad Almosnino worked at Microsoft for 20 years and he's here to challenge the status quo. In this interview, you can learn about Gilad's mission to improve the standards for BiDi users. But we have a lot more for you: ▪ Why you need a robust and inclusive de…

1
Localization News: The Ideal TMS, The Future Of OCR #7 1:27:42

4y ago1:27:42

1:27:42

Localization News is here to talk about: What is a (TMS) Translation Management System • Still a Hassle for Translation Project Managers, But OCR Is Improving. This is the "tech edition" of our show and these guys don't even need articles. Oksana and Beat ended up brainstorming on the ideal TMS and how we can efficiently convert books into digital.…

1
The Big and Small Picture of Project Management - Gaya Saghatelyan From HubSpot #35 1:52:45

4y ago1:52:45

1:52:45

This is one of the most practical interviews on localization project management. I got a chance to speak with Gaya Saghatelyan on the intricacies of managing projects at Hubspot. We talked about the big AND the small picture of project management. You have to understand both if you want to be relevant in the future. We invite you to learn about: ▪ …

1
Localization News: How To Select LSP, Multi-Market Initiative, COVID Translation Challenge #6 1:41:57

4y ago1:41:57

1:41:57

Localization News is here to report on: How to select a good localization service provider • Why we should be referring to localization as "multi-market" • COVID is the greatest translation challenge... ever! This episode gave birth to Multi-Market Avengers. We shall save the world through the power of translation. Localization news was brought to …

1
Creating A Market For Ukrainian - Tetiana Cherednychok From SBT Localization #34 59:39

4y ago59:39

59:39

SBT Localization is on a mission to save the Ukrainian language. This group of volunteers got into game localization to promote their language in games. And they're hoping to create a market for Ukrainian localization. I spoke with Tetiana Cherednychok from SBT Localization. In this video, you'll find out: ▪ Why SBT Localization started with games …

1
How To Manage Linguistic Quality - Sankeshwari Deo From Autodesk #33 1:39:13

4y ago1:39:13

1:39:13

"You want the quality to be evaluated from the look and feel of it, not a score of 1 to 10". I thought this was a fresh approach to quality management. But how exactly does it work? I went straight to the source - Sankeshwari Deo manages the linguistic quality at Autodesk. In this interview you'll learn: ▪ How to analyze the quality feedback ▪ Firs…

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Localization News: Sexist Machine Translation, IKEA's Clever Mistake #5 1:45:45

4y ago1:45:45

1:45:45

Localization News is here to report on: Why are some MT engines sexist • A recent translation mistake from IKEA... or was it a mistake? • How culture and context matter for translation. We also talked about the DTP process, swear words, and personalities. Totally in the context of localization :) Localization news was brought to you by Vera Richard…

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