Τα καλύτερα Melina Palmer podcast (2024)

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Master Pricing Psychology to Maximize Your Profits with Melina Palmer 48:25

14h ago48:25

48:25

Melina Palmer, CEO of The Brainy Business, joins hosts Scott Brandley and DJ Sprague and shares powerful insights into the psychology behind pricing. Pricing is not just about numbers—it's about the story you tell, the emotions you evoke, and the way you position your offer. From anchoring techniques to cognitive ease, she walks through effective s…

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ENCORE: The Real Ghosts Haunting Our Creative Process 42:43

5h ago42:43

42:43

Step into the shadows of creative uncertainty and unearth the chilling tales of artistic fears in our spine-tingling Halloween edition! Dive deep into the twisted intricacies of creativity and the haunting struggles that can accompany it. Let’s investigate the raw vulnerability behind the artistic process and shed light on the fears and doubts plag…

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440. AI Meets Behavioral Economics: Predicting Consumer Behavior w/ Sam Albert of Behaviorally (Refreshed Episode) 38:02

9h ago38:02

38:02

In this episode of The Brainy Business podcast, Melina Palmer dives into the fascinating intersection of artificial intelligence and behavioral economics with Sam Albert, Chief Digital Officer at Behaviorally. Sam shares his extensive experience in the research industry and discusses the innovative work his team is doing with Flash.AI to create pre…

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#122 Hamish McArthur — His Surprising Path To Olympic Success, The Right Kind of Motivation, BTS at Paris 2024, Advice To Young Hamish, and Handling Danger and Death 1:45:25

13h ago1:45:25

1:45:25

If you watched the Paris Olympics then you remember Hamish McArthur’s stand out performance to secure an incredible 5th place finish. Hamish had already stood atop World Cup podiums and won Youth Worlds, but his Olympic showing was a clear level up. In this episode Hamish shares what changed for him in the year leading up to the Olympics and how it…

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#EP168 - AI Influencers, Don't Believe Everything You See On The Internet! 6:05

1d ago6:05

6:05

Send us a text In this episode we talk through the growth in AI or virtual influencers. We talk through what they are, how they are growing and what brands are so far getting involved in the use of AI influencers. What are your thoughts? Do you agree, or does the world of AI influencers freak you out a bit?…

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The Body Language of a Cheater with Dr. Stephen A Furlich 49:58

4d ago49:58

49:58

Timothy speaks to Dr Stephen A. Furlich about his new book, titled Sex Talk, which unpacks body language and cheating, and how men and women hear and communicate to each other differently. They explore the science of connecting with the other sex on a personal and professional level, and offer practical strategies on how to overcome stifling gender…

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439. Behavioral Science at Scale: William Mailer on Banking Innovations 46:38

5d ago46:38

46:38

In episode 439 of The Brainy Business podcast, Melina Palmer welcomes William Mailer, Chief Behavioral Scientist at Commonwealth Bank of Australia, to discuss the intersection of behavioral science and financial well-being. William, who leads the bank's Behavioral Science Center of Excellence, shares insights on how his multidisciplinary team of ec…

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#EP167 - Turning Nova Twins into a Brit Award Nominated Artist, with Marshall Records 35:47

6d ago35:47

35:47

Send us a text Welcome to the final episode of The Scale Up Season! In episode 167, Jon is joined by Steve Tannett, Director of Music Platforms at Marshall to discuss what it takes to turn an artist like Nova Twins into a Brit Award Nominee. Tune as Steve shares his experience and the transition from being the artist to being behind the record labe…

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AI Tools for Stunning Product Page Content with Siddharth Sinha 20:19

8d ago20:19

20:19

Struggling to make your product pages stand out? In this episode, Siddharth Sinha shares his journey from engineering to becoming a leader in AI-driven visual content. Learn how AI can streamline your content creation process, reduce costs, and generate high-quality images that captivate your audience. Whether you're an eCommerce CEO or a marketing…

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327: The Dyslexic Creative ft. Jamie Waller 44:08

7d ago44:08

44:08

Research shows that dyslexia is more common among creatives, affecting about 15% more than in other fields. As someone who has dealt with auditory processing disorder for much of my life, I understand how these struggles can impact our daily lives. With me today is bestselling author and entrepreneur Jamie Waller who shares his success story despit…

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438. Apple Card: Behavioral Economics in Action (Refreshed Episode) 45:01

7d ago45:01

45:01

In this episode of The Brainy Business podcast, Melina Palmer revisits the impactful announcement of the Apple Card and its behavioral economics implications. Originally aired in April 2019, this episode explores the strategic genius behind Apple's reveal of its new financial product. Melina discusses the anticipation and expectations built by Appl…

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#121 Matt Fultz — BIG MOVES small crimps, Long Term Projecting, Video Analysis, Hardest Board Climbs, Throwing Away His Scale, and How He Coaches on OTG 1:51:26

2d ago1:51:26

1:51:26

You’ve heard of Matt Fultz, but you may not realize just how amazing Matt is. He’s climbed eight V16’s. 8. Eight! By the way, two of them are rarely repeated and recognized as some of the hardest in the world (Hypnotized Minds and Big Z). He’s FA’d 7 climbs V15 and up, including 2 V15’s in one day!! We’re pretty sure that’s a world’s first, but who…

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437. The Science of Immersion: Transforming Business with Dr. Paul Zak 53:02

12d ago53:02

53:02

In episode 437 of The Brainy Business podcast, Melina Palmer welcomes Dr. Paul Zak, a distinguished University professor at Claremont Graduate University and a top 0.3% most cited scientist. Known for his pioneering research in behavioral neuroscience, Paul has authored several influential books, including Trust Factor and The Moral Molecule. His l…

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#EP166 - The Scale Up Season: How to Create Brand Video That Sells, with Erica Grubman, Mojo Supermarket 33:17

13d ago33:17

33:17

Send us a text Welcome to episode 166 of The Marketing Freaks Podcast. This week, Jon is joined by Erica Grubman, head of production at Mojo Supermarket, a Brooklyn based agency renowned for it's bold creative campaigns. Erica shares insights from her experience producing ads for major brands like Meta and Peloton, the evolving role of a producer i…

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Elevating SEO with AI-Driven Content Strategies with Dale Bertrand 30:24

15d ago30:24

30:24

Supercharge your eCommerce strategy with AI-driven SEO techniques. In this episode, Dale Bertrand, the founder of Fire&Spark shares his journey from software development to becoming a key figure in AI and SEO. Discover how AI is reshaping SEO practices, how to effectively use AI for content creation, and the tools and strategies you need to stay co…

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326: Unconventional Art Marketing Tips ft. Jen Lehner 40:59

15d ago40:59

40:59

In our latest Kvetch and Kvell episode, digital marketing strategist Jen Lehner and I share with you how you can use AI to level up your art marketing. Tune in for fresh ideas to grow your art business! In this episode, you’ll: Discover how to use AI tools like ChatGPT and Google Notes Lm to your advantage Hear why traditional print ads in niche ma…

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436. The Brainy Biases: Why Novelty and Stories Captivate Us (Refreshed Episode) 28:00

14d ago28:00

28:00

In episode 436 of The Brainy Business podcast, Melina Palmer dives into the fascinating biases our brains have toward novelty and stories. This episode, originally aired in 2019, is part of an eight-part series on biases and offers a rapid-fire overview of how our brains respond to new and intriguing stimuli. Melina explains concepts like the bizar…

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#120 Alvaro Rangel — Coaching Team USA at the Olympics, Not Saying ‘Strong’, The Most Important Skill, Making Finals vs Semi’s, Case Studies, and The Future of Comp Climbing 2:33:21

6d ago2:33:21

2:33:21

Alvaro Rangel, Al, is back on the podcast after 2+ years! Al was one of the first guests and one of the best. The last podcast we did was incredible, but somehow Al managed to top it with today’s episode. He is the founder and head coach of Team Class 5 in San Diego, CA. Al is also part of the Team USA coaching staff and supports the team at World …

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435. Scaling Behavioral Economics at BBVA with Quique Belenguer 49:10

19d ago49:10

49:10

In this episode of The Brainy Business podcast, Melina Palmer welcomes Quique Belenguer, the global lead of behavioral economics at BBVA. This insightful discussion centers on the internal structuring of behavioral economics teams within organizations, offering valuable lessons and strategies for those looking to incorporate behavioral science into…

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#EP165 - The Scale Up Season: Ecommerce Strategies to Scale with Marianna Satanas, Hanro USA 32:01

20d ago32:01

32:01

Send us a text In episode 165 of the Marketing Freaks Podcast, Jon is joined by Marianna Satanas, President of Hanro USA to discuss scaling a luxury brand and the challenges that come with it. Discover strategies for balancing growth with premium customer experience, the importance of high-quality content, and the unique challenges of luxury vs. ma…

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Exploring the Power of Perfect URL Structuring with Andrew Allemann 37:06

22d ago37:06

37:06

Maximize your e-commerce success by mastering the art of perfect URL structuring. In this episode, Andrew Allemann shares his journey from a college student dabbling in websites to becoming a leading authority in domain names. Learn how to choose the right domain names, understand the impact of URL structure on SEO, and implement strategies to enha…

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325: 80/20 Sales, Marketing and Divine Inspiration ft Perry Marshall 58:25

22d ago58:25

58:25

One of the most sought after business strategists, Perry Marshall, sits down with me today to talk about the 80/20 principle and how this can be applied to almost every aspect of your business. Tune in to know more about this success rule. In this episode, you’ll discover: Discover how you can apply the 80/20 rule to your business Learn the power o…

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434. Designing for Behavior Change: Insights from Dr. Steve Wendel (Refreshed Episode) 45:03

21d ago45:03

45:03

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Steve Wendel to explore the intricacies of designing for behavior change. Steve, an esteemed applied behavioral scientist and co-founder of sistemaFutura, shares his extensive experience in using behavioral science to drive positive social impact. He has held significa…

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#119 Melina Costanza — Elite Mental Training and Performance, Look Good Feel Good Play Good, Getting Hooked on The Outdoors, and The Nuances of Eating As a Top Athlete 2:23:34

22d ago2:23:34

2:23:34

Melina Costanza is an 8x US National Champion. Sometimes as a youth, sometimes as a collegiate, sometimes in Open, sometimes in bouldering, sometimes in lead, sometimes both. Yes, last year at Open Nationals (2023) she won both Bouldering and Lead. She is set to compete in the 2024 Open Nationals coming up in a week, so after you listen to this pod…

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Multibillion dollar leadership mentally with Professor Pietersen 43:28

26d ago43:28

43:28

Timothy sits down with Willie Pietersen, former CEO of multibillion-dollar businesses, professor at Columbia University Graduate School of Business, and author of “Leadership: The Inside Story. Time-Tested Prescriptions for Those Who Seek to Lead.” They explore his journey as both successful entrepreneur and as a professor. Pietersen serves a leade…

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433. The Art of Strategic Relationships: A Conversation with Andy Lopata 51:05

26d ago51:05

51:05

In this episode of The Brainy Business podcast, Melina Palmer welcomes Andy Lopata, a renowned specialist in professional relationships and networking. With nearly 25 years of experience, Andy has been recognized as one of Europe's leading business networking strategists by the Financial Times. He is an international speaker, podcast host, and auth…

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#EP164 - The Scale Up Season: B2B Marketing Strategies, Richard George - London Stock Exchange Group 32:38

27d ago32:38

32:38

Send us a text Welcome to episode 164 of the Marketing Freaks Podcast and the next episode in the scale up season. In this episode, Jon is joined by Richard George, Global Head of Business Marketing at the London Stock Exchange (LSEG) to the unique challenges of B2B marketing in the highly regulated financial sector. He shares insights from his 17-…

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Exploring How Podcasts Boost eCommerce Growth with Dustin Riechmann 47:45

29d ago47:45

47:45

Boost your e-commerce growth and drive substantial engagement through the power of podcasting. In this episode, Dustin Riechmann, CEO of 7-Figure Leap Masterminds shares his journey from engineering to becoming a successful entrepreneur. He explains how podcasting played a crucial role in growing his e-commerce brand, FireCreek Snacks, and his mast…

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324: How to Know When Your Art is Finished ft. Jeffrey Madoff 49:39

29d ago49:39

49:39

If you’re constantly tweaking your work and never feel like it’s finished, you’re not alone. Indecision and uncertainty commonly hold artists back from moving forward. Playwright and author Jeffrey Maddoff joins me today to talk about calling it ‘done’. In this episode, you’ll discover: Discover how you can use deadlines to your advantage Learn tip…

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432. Mastering Ethical Influence with Brian Ahearn (Refreshed Episode) 48:25

28d ago48:25

48:25

In this episode of The Brainy Business podcast, Melina Palmer dives into the realm of ethical influence with Brian Ahearn. Brian, a distinguished expert in the field, is one of only a dozen individuals worldwide to hold the Cialdini Method Certified Trainer designation and one of a handful to have earned the Cialdini Pre-Suasion Trainer designation…

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#118 Ward Byrum — Setting Climbs For Tens of Thousands of Climbers, What Makes A Climb Good, Indoor vs Outdoor Grades, and What A ‘Testpiece’ is at Movement Gyms 2:20:27

29d ago2:20:27

2:20:27

Ward Byrum is the Director of Routesetting for all Movement gyms in the East Region. Yes, that Movement. The biggest climbing gym chain in America and probably the world. That means that Ward and his team decide what the climbing will be like for thousands of climbers. Scratch that, ten’s of thousands of climbers. It might even be hundreds of thous…

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The Future of Airline Customer Experience: Call Centers, AI and New Regulations with Mario Matulich 30:52

1M ago30:52

30:52

Discover how the airline industry is transforming and how airlines are beginning to reverse a long decline in customer experience. In this wide ranging interview, customer experience expert Mario Matulich reveals the impact of new government regulations, AI advancements, and evolving call center strategies on your future travel experiences. Learn a…

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431. Is Your Work Worth It? Exploring Purpose with Christopher Wong Michelson 48:34

1M ago48:34

48:34

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Christopher Wong Michelson, co-author of Is Your Work Worth It?. Christopher, a philosopher with 25 years of experience advising business leaders, explores the profound questions surrounding the meaning and value of work. With a PhD in philosophical ethics and aesthetics, C…

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#EP163 - The Scale Up Season: B2B Marketing Doesn't Have to be Dull with Natasha Crowe - Kraken / Octopus Energy 34:41

1M ago34:41

34:41

Send us a text Welcome to episode 163 and the next instalment of The Scale Up Season. In this episode, Jon is joined by Natasha Crowe, Global Head of Marketing at Kraken, which powers Octopus Energy. Jon and Natasha discuss some of the key challenges in B2B marketing and the strategies that are driving growth in a competitive industry. In the episo…

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Top LinkedIn Ad Strategies to Increase Engagement and ROI with AJ Wilcox 32:41

1M ago32:41

32:41

Elevate your e-commerce strategy and drive unparalleled engagement with LinkedIn Ads! In this episode, we dive into the power of LinkedIn Ads for boosting engagement and conversions with insights from AJ Wilcox, founder of B2Linked and a top LinkedIn Ads expert. He shares his extensive experience and innovative strategies for using LinkedIn Ads to …

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323: Successful Artist Masterminds ft. Liz Scully 33:40

1M ago33:40

33:40

One of the most powerful things that successful artists do that unsuccessful ones don’t is investing in relationships. That’s why I’ve invited mastermind coach Liz Scully to share with us the benefits of being part of a community of like-minded artists and how these connections can pull you to your best version. In this episode, you’ll discover: Ga…

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430. Unlocking the Secrets of Behavioral Change with Dr. Katy Milkman (Refreshed Episode) 48:24

1M ago48:24

48:24

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Dr. Katy Milkman to discuss the intricacies of creating lasting behavior change. Katy, a professor at the Wharton School and co-director of the Behavior Change for Good Initiative, shares insights from her book How to Change. Melina and Katy discuss fresh starts, temptation…

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#117 Tom Randall — How Fit Climbers Get Strong and Strong Climbers Get Fit, Founding Lattice Training and How It’s Evolved, Why Recovery On Route Is So Important, and What Separates the Good from the Great ... 2:15:58

1M ago2:15:58

2:15:58

Tom Randall is an iconic climber and founder. You might know him as one of the Wide Boyz, as one of the founders of Lattice Training, as a high level coach, or for his 5.14 Trad FA’s or even his FA of the worlds hardest crack boulder, aptly named “The Kraken” [V13]. Ya, Tom’s done it all, and has helped the best in the world do it even better. In t…

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429. Mastering the Art of Learning: Insights from Scott Young 47:30

1M ago47:30

47:30

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Scott H. Young, the Wall Street Journal bestselling author of Ultralearning and Get Better at Anything. Scott shares his extensive insights into learning, cognitive science, and the psychology behind mastering new skills. Known for his MIT Challenge and year-long language l…

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#EP162 - The Scale Up Season: Building A Growth Mindset With Yasmine Khan - Business Psychologist 30:14

1M ago30:14

30:14

Send us a text Welcome to episode 162 of the marketing freaks podcast and the next installment in the scale up season. In this episode, Jon is joined by Yasmine Khan, a business psychologist who specialises in working with founders and senior leadership teams in high-growth companies. Yasmine shares insight into the overlooked human and psychologic…

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How to Skyrocket eCommerce Sales with CRO Tactics with Marty Greif 42:27

1M ago42:27

42:27

Transform your e-commerce website into a conversion powerhouse! In this episode, we delve into expert strategies to elevate your site’s conversions with Marty Greif, President of SiteTuners and a renowned expert in conversion rate optimization (CRO). Marty shares his journey and the proven tactics he uses to help businesses optimize their websites …

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ENCORE: Free Artpreneur Audio Chapter 52:57

1M ago52:57

52:57

Hey there, fellow artists and entrepreneurs! Are you tired of trying to fit into the mold and conform to what's considered normal? Well, I've got some exciting news for you. In this episode, I am sharing the importance of embracing your inner weirdo and how it can actually help you achieve success in your artistic and entrepreneurial endeavors. "Em…

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