Ep 135: Selling Courses on Autopilot with Caitlin Bacher

The Wholehearted Business Show

Got some feedback or a question for Laura? Send it in here!

This week on The Wholehearted Business Show I’m chatting with 7-figure online entrepreneur Caitlin Bacher.

Caitlin Bacher is the CEO of Scale with Success®, a company dedicated to teaching coaches and course creators how to turn their online course into a 7-figure business without launching. Her company has rapidly grown to over $11m in revenue over the last few years with no signs of slowing down. Caitlin believes there’s more than one right way to build a business, and that if launching isn’t your cup of tea, you don’t have to do it. She's learned this lesson the hard way after years of being trapped on the launch roller coaster - resulting in nothing but inconsistent revenue and sleepless nights wondering where her next sale would be coming from. After Caitlin pivoted from launching to selling her course on auto-pilot, she unlocked the benefits of consistent revenue and got the traction her business needed. She now teaches this method to coaches and course creators all over the world.

Tune in to learn:

• When the right time to move from 1:1 coaching to courses is for health and life coaches
• The mindset shifts that helped take her business to 7-figures
• Common mistakes coaches make when creating courses
• Why selling your course on autopilot could make more sense than selling it via launches

Check out the blog post that accompanies this episode.

Laura’s links:

• Laura's website
• Laura's Instagram
• Laura's YouTube
• Join Laura’s email list for updates

Other links mentioned in this episode:

Caitlin’s Links

• Instagram
• Facebook
• Get Caitlin’s free masterclass

If you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you...
✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.
💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.
🌸 1:1 Coaching and Mentoring: a 3 or 6 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.