Forget Your Niche: How to Find and "Own Your Expertise" to Stand Out In Your Industry
Manage episode 448971578 series 3440416
Do you struggle with the pressure to niche down, feeling like you’re supposed to be an expert in just one area? You’re not alone. Many high-level professionals wrestle with "expert syndrome," doubting their expertise and sticking to what feels safe.
Join Standout Women founder and host Michelle B Griffin and guest Humaira Akhter for a real-talk discussion where we debunk the myths that hold many of us back.
We'll share stories of leaders who grew from their focused beginnings into broad, influential figures. We’ll also address the challenges of "expert syndrome" and how you can harness your diverse skills and passions to build a unique and powerful personal brand.
Whether you're just starting or looking to expand your reach, this conversation will give you the insights and inspiration you need to claim your expertise confidently. Embrace the power of your multifaceted talents without being boxed in or held back by the cliche advice.
ABOUT MICHELLE B. GRIFFIN
Michelle is a personal branding speaker, author, and podcaster who empowers professionals—especially women in business—to become visible and top of mind with personal branding to Own Your Lane™ for next-level opportunities.
ABOUT HUMAIRA AKHTER
With over two decades of experience in corporate branding and marketing, Humaira Akhter is a seasoned Growth Strategist. From small startups to multi-million-dollar proposals, Humaira has honed her expertise in design, branding, and streamlining digital/print assets.
Humaira's signature program, the Genius Offer Blueprint™️, is designed to guide expertise-backed solopreneurs with diverse skills to hone and craft signature programs, launch values-driven offers, and attract the right people.
Get Visible and Grow Your Industry Authority
Hi, I'm Michelle, a PR and personal branding speaker and author who teaches audiences to get visible and confidently grow their professional presence.
As the founder of Standout Women Media, I educate women in business to position themselves as the go-to authority in their fields so they can expand their reach, grow their businesses, and become industry thought leaders.
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