SBM 105: A Personal Brand is Like an Insurance Policy with Ryan Foland

The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design

Today’s Guest

In this episode you will learn about why you need to build up your personal brand. You’ll also hear me squirming in a hot seat as Ryan digs deep to help me figure out how I should position myself.

Ryan Foland is an expert in positioning your brand.

This is the 105th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The intersect of how you describe yourself and how others describe you when you’re not around is how yout should position your brand.

TOPICS DISCUSSED

• The social media is the internet.
• Social media is an amplification tool
• The 3-1-3 Method
• How to build your personal brand if you have 3 followers?
• How to use your personal brand to build your business without making it unsellable?
• How to discover the voice of your brand
• Turning up the volume
• Commanding validation

RESOURCES

• Ryan Foland
• Keith Ferrazi – Never Eat Alone
• The Post-It Technique

RYAN IN ACTION

THANK YOU FOR LISTENING!

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