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Business Partnership Alignment Both Internally and Externally EP55: An Interview W/ Wendy Sorquist
Manage episode 395501864 series 3394528
Το περιεχόμενο παρέχεται από το Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Podcast Interview and Transcript: https://augurian.com/how-i-work-wendy-sorquist/
In episode 55, Josh Becerra interviews Wendy Sorquist, the Director of Marketing over at Blaine Brothers, Inc who shares her wealth of experience and wisdom with us. Wendy's journey is a testament to the power of strategic thinking, innovation, and effective leadership in the ever-evolving landscape of marketing - all while valuing relationship building and collaboration along the way.
Wendy shares her criteria for selecting external partners, highlighting the need for transparency, direct access to technical resources, and a flexible, agile approach. Throughout the interview, she continuously reflects back on this idea of business relationship alignment and how it's brought her so much success both internally and externally. Plus:
- How to select external partners with transparency and collaboration
- Building a marketing structure and getting technology implementation buy-in from organization leaders
- Streamlining design processes and blogging tasks: How Wendy is using AI
#leadershipinsights #partnership #aligning #leadershipskills
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