Focusing Too Much On Your Product Or Service

The Shift Control Sales Podcast

A series of short-form podcasts - only a few minutes long - with some areas that I think are worthy of consideration if you are struggling in sales. All based on experience as a sales person - been guilty of a few of these myself for sure - and most of them I have seen from the position of a sales coach and trainer. This episode is where we find ourselves spending too much time talking about ourselves - as people - or as businesses, spending way too much time on our products and services. It's what we get paid to do? Not really - we get paid to sell - and presenting products and services is only one every small part of all of that.