The Barriers To Product Adoption Are Not What You Think (with George Brooks) The Product Manager podcast

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The Barriers to Product Adoption Are Not What You Think (with George Brooks)

6d ago 27:53

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Product adoption can sometimes feel as elusive as catching lightning in a bottle. There are myriad reasons why users might resist adopting new products, from the fear of change to the comfort of established routines.
In this episode, Hannah Clark is joined by George Brooks—Founder and CEO of Crema—to explore these challenges and draw out actionable insights for product leaders.

Resources from this episode:

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Subscribe to The Product Manager newsletter
Connect with George on LinkedIn
Check out Crema

Κεφάλαια

1. The Barriers to Product Adoption Are Not What You Think (with George Brooks) (00:00:00)

2. Guest Introduction: George Brooks of Crema (00:01:35)

3. Understanding Service vs. Product Businesses (00:02:48)

4. Crema's Approach to UX and Product Development (00:05:49)

5. Challenges in Product Adoption (00:08:01)

6. Key Findings from User Behavior Insights (00:10:47)

7. Overcoming Barriers to Adoption (00:13:31)

8. Cultural Shifts in Service-Based Firms (00:15:56)

9. Anecdote on Cross-Functional Collaboration Challenges (00:19:36)

10. The Importance of User Research (00:23:20)

60 επεισόδια

#Tech #Careers #Business #Podcasting Education #Hannah Clark - The Product Manager #Michael Luchen