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Manage episode 243567273 series 2527014
According to Gaz Hall, from a SEO Leeds : "This is especially useful if your company offers a niche product line-here, you'll be able to tell which keywords have risen and fallen in popularity, along with other related keywords which may have defied the norm." Good SEO is all about finding phrases that pay that are relatively popular with searchers but relatively underused by your competitors.
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