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The Personal Brand Playbook for Creatives: Mpho Monareng
Manage episode 377624030 series 3351635
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Establishing a trusted personal brand while growing a creative agency is no simple task. In this episode, we explore the journey of WOW Media founder, Mpho Monareng, and discover how he's successfully navigated these waters.
From Creative to TV Star
Mpho's career has seen him build Toast Media, a noteworthy independent creative agency, and later, WOW Media. But he didn't stop there. This powerhouse balanced his agency work with TV appearances, collaborating with eminent brands like Klipdrift, Iwisa, Bioplus, Capitec, and more.
Wrestle Doubt and Embrace Value
Mpho resonates with many creatives as he too faces challenges negativity and imposter syndrome. His message? "Believe in your craft; if you see its value, let no one diminish it, not even yourself.”
Generative AI: A Creative Partner
We also discuss the role of Generative AI in the realm of creativity, especially tools like ChatGPT, opening doors to unexplored platforms.
Tune In Now!
Eager to gather more insights from Mpho Monareng's intriguing journey?
Click play to listen to the full episode. Don't miss out!
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Audio editing and production by: Maishe Rakgoale
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