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Efficient and Curated Hyper-Personalization in Insurance
Manage episode 365961914 series 3302857
Το περιεχόμενο παρέχεται από το Ash Faraj. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Ash Faraj ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Lisa Wardlaw, North America Advisor of InsurTech Israel, joins us in this months InsurBreak episode and talks about being first movers in the insurance industry, incorporating emerging technologies to carrying the user experience throughout the entire insurance journey.
Listen to Lisa discuss about:
- Recognizing patterns in insurtech, the macroeconomic purpose and seeing the entire value system
- Being a woman in the insurance industry: the different levels of inclusion, belonging & authenticity
- Integrating customers into our data capabilities and journeys to create customer experience
- The difference between over engineered technology vs delivering a curated hyper-personalization in insurance
“ That's a difference between almost over engineered technology that's still not delivering a curated customer hyper personalized experience because it seems like it would, but it fails. Hyper personalization means that above all else, you know, thy customer, thy customer, the customer.”
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