52 | The Theory of Creativity
Manage episode 402140797 series 3399316
Do legitimate common denominators exists across creative disciplines? If so, can we clearly identify these parallels and unify our thoughts about the creative process?
In this episode of The Craft, Carter and Colby wrestle with these questions. They begin to sketch (tentatively) a unifying “theory of creativity.” Such theory might help us, they hope, navigate a broad swath of tools and techniques that vie for our attention.
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Chapters:
0:00 Introduction
2:22 Theory of Creativity
9:48 Theoretical layers
14:08 Marketing example
21:32 More trees and metaphors
28:40 Intermediary tiers
36:26 Conclusion
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Cover art by Elizabeth Newell. Learn more about her work at elizabethnewell.work or on Instagram @elizabethisadesigner.
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