Branding Queens, with Kim Rozdeba (Marketing, Promotions, Customer Relations, Olympics)
Manage episode 432809479 series 2929203
Marketing, PR, and comms expert Kim Rozdeba shares insights from his book, “Branding Queens”, including what exactly a brand IS, the 5 C’s of branding, the paradox of expectation, the Oprah test, and why having your own personal brand might be a trap, plus, reminisces about carrying the Olympic torch in the ’88 games.
500 επεισόδια