Co-founder of Strava: Mark Gainey

Terra API Podcast - Stay Fit, Stay Connected

We had this podcast with the co-founder of Strava, and the Executive Chairman, discussing the company's growth over the years and its vision for the future. Gainey shared how Strava evolved from a basic performance-tracking platform to a community-driven fitness platform. He also discussed the importance of balancing fun and data analytics to keep users motivated. Gainey highlighted the importance of user feedback in shaping Strava's development and how the company has grown to over 100 million registered users. He emphasized the need for Strava to continually innovate to stay relevant and discussed the company's strategy for rolling out new features, which involves testing with a subset of users before a larger rollout. The conversation then shifted to the future of fitness technology, and Gainey shared his thoughts on the potential of new data sources like glucose monitoring and hydration units. However, he emphasized the importance of Strava's focus on community and motivation rather than becoming a preeminent data analytics platform. Finally, Gainey discussed Strava's vision for the future, which involves improving the community aspect of the platform and building the infrastructure to support it. Overall, the podcast provides valuable insights into the growth of Strava and its vision for the future, with Gainey emphasizing the importance of innovation, user feedback, and community-building. 00:00.00 - Introduction 00:01.00 - Early days 00:08.00 - The first customers 00:16.51 - Organic Growth 00:19.00 - The first connected device on Strava 00:23.00 - Speaking with Investors 00:26.00 - Focus on Engagement 00:30.00 - Building great teams 00:40.00 - Focus on connecting with all wearables and sensors 00:50.00 - Succession 00:50.47 - The vision for the future The Site ► ⁠http://tryterra.co⁠ More Podcasts ►⁠https://blog.tryterra.co/podcast/home⁠ Twitter ► ⁠https://twitter.com/terraapi⁠ Linkedin ► ⁠https://www.linkedin.com/company/terraapi⁠