Ep 129 Why Social Media Won't Fix your Travel Business

Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Industry Entrepreneurs

One of the thing that I hate people try to sell you about social media, is that it is the solution to all your business problems...and that's a flat out lie. You don't need to do more social media to make more sales, and some people don't even do social media and make great sales. (Some people also do a shoddy job at social media, and still get sales.)
The point is--the problem isn't social media. It's something else, and we're going to dive into those something else's in this episode.
In this episode, I discuss:

· The importance of proper messaging targeted towards the right audience

· Aligning offers with the needs and desires of the target market

· The significance of taking proactive measures in business development
· and so much more!
Enjoy (and take action)!

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