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Το περιεχόμενο παρέχεται από το Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
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130: Business Storytelling: Tips to Help Your Brand Stand Out in 2023 with Limor Bergman Gross

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Manage episode 361033558 series 2820061
Το περιεχόμενο παρέχεται από το Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

Today’s customers are flooded with marketing messages from multiple channels to the point where they have started to tune them out. And, according to entrepreneur and marketing guru Seth Godin, "Marketing is no longer about the stuff you make, but about the stories you tell.”
Storytelling is a skill that business owners can’t afford not to develop. In this episode, co-hosts Nola Boea and Lori Vajda talk to Limor Bergman Gross about the power of stories to build a human connection with customers, increase brand awareness, and promote and sell your products and services.
Thanks for listening! Let’s stay connected!
If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.
Want more helpful tools, tips, and inspiration delivered to your inbox? Sign up for “News You Can Use” at Sticky Brand Lab
We love hearing your feedback! Leave or speak your message here
If you haven’t already, please connect with us on Facebook!

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!
Business success strategies are in the works. Come have a listen!
By The End Of This Episode You’ll Learn

  • Why all business owners could use these tips to improve their storytelling
  • How to use stories as part of your business branding, marketing and promotion strategy
  • Harnessing the power of stories can help you be more persuasive, move people to action, and progress into your career.
  • Secrets of successful of business storytelling.

Key points Lori and Nola are sharing in this episode:
(07:51:73) Before you even decide to become an entrepreneur, you need to be able to answer these two eyeopening questions.
(12:36:73) The following five reasons explain why being a good storyteller is so important, particularly for entrepreneurs but also for professionals in any industry.
(13:01:13) The five key elements that most people either miss or overlook when telling a good story.
(19:28:14) When you are just learning storytelling, it’s OK to be uncomfortable, but you don’t want to be terrified. This tip will help reduce your fears.
(21:11:67) The elements for when and how to tell a story.
Resources
From A Woman To A Leader, podcast - https://limorbergman.com/
Limor Berman Gross Consulting - https://limorbergman.com/
Connect with Limor on LinkedIn - https://www.linkedin.com/in/limorbergman/
Sign up for “News You Can Use” at Sticky Brand Lab
You can subscribe to Lori and Nola's show (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.
ConvertKit: Our #1 Favorite Email Marketing Platform (This is an affiliate link)
Podcast Transcript

  continue reading

168 επεισόδια

Artwork
iconΜοίρασέ το
 
Manage episode 361033558 series 2820061
Το περιεχόμενο παρέχεται από το Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Lori Vajda & Nola Boea, Lori Vajda, and Nola Boea ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

Today’s customers are flooded with marketing messages from multiple channels to the point where they have started to tune them out. And, according to entrepreneur and marketing guru Seth Godin, "Marketing is no longer about the stuff you make, but about the stories you tell.”
Storytelling is a skill that business owners can’t afford not to develop. In this episode, co-hosts Nola Boea and Lori Vajda talk to Limor Bergman Gross about the power of stories to build a human connection with customers, increase brand awareness, and promote and sell your products and services.
Thanks for listening! Let’s stay connected!
If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.
Want more helpful tools, tips, and inspiration delivered to your inbox? Sign up for “News You Can Use” at Sticky Brand Lab
We love hearing your feedback! Leave or speak your message here
If you haven’t already, please connect with us on Facebook!

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!
Business success strategies are in the works. Come have a listen!
By The End Of This Episode You’ll Learn

  • Why all business owners could use these tips to improve their storytelling
  • How to use stories as part of your business branding, marketing and promotion strategy
  • Harnessing the power of stories can help you be more persuasive, move people to action, and progress into your career.
  • Secrets of successful of business storytelling.

Key points Lori and Nola are sharing in this episode:
(07:51:73) Before you even decide to become an entrepreneur, you need to be able to answer these two eyeopening questions.
(12:36:73) The following five reasons explain why being a good storyteller is so important, particularly for entrepreneurs but also for professionals in any industry.
(13:01:13) The five key elements that most people either miss or overlook when telling a good story.
(19:28:14) When you are just learning storytelling, it’s OK to be uncomfortable, but you don’t want to be terrified. This tip will help reduce your fears.
(21:11:67) The elements for when and how to tell a story.
Resources
From A Woman To A Leader, podcast - https://limorbergman.com/
Limor Berman Gross Consulting - https://limorbergman.com/
Connect with Limor on LinkedIn - https://www.linkedin.com/in/limorbergman/
Sign up for “News You Can Use” at Sticky Brand Lab
You can subscribe to Lori and Nola's show (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.
ConvertKit: Our #1 Favorite Email Marketing Platform (This is an affiliate link)
Podcast Transcript

  continue reading

168 επεισόδια

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