The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Το περιεχόμενο παρέχεται από το Bryce Whitwam and Ali Kazmi. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Bryce Whitwam and Ali Kazmi ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Παρόμοιες με ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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Player FM - Εφαρμογή podcast
Πηγαίνετε εκτός σύνδεσης με την εφαρμογή Player FM !
Πηγαίνετε εκτός σύνδεσης με την εφαρμογή Player FM !
))
The Best of the Best 2024 China Marketing Trends Show
Manage episode 402429967 series 3003211
Το περιεχόμενο παρέχεται από το Bryce Whitwam and Ali Kazmi. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Bryce Whitwam and Ali Kazmi ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
What are the big marketing, advertising, and technology trends facing China in 2024? Ali and Bryce scoured the internet so you don't have to, uncovering 3 trends we think everyone should be paying attention to. What are the "meh" trends - the ones we have seen before, ones without context or thought, or ones simply that won't happen at all? We call these "BS Trends."
Ali's Trends:
1. China's Rise of Mindful Consumption: How can brands take advantage of this trend?
2. Personalization & AI: What do you win/lose as a marketer with hyper-personalization?
Bryce's Trend: The Revenge of Creative Mediocrity in social media + Quiet Selling: Chinese are getting bored & brands are getting lost. What to do about it?
The BS Trends...you'll have to listen and find out!
Mintel Trends Report: https://www.mintel.com/?_bt=652169658476&_bk=mintel%20trends&_bm=p&_bn=g&_bg=150165006951&utm_medium=cpc&utm_source=google&utm_content=Threepipe-GO19856573414~GO150165006951&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvkVPvsy56pxR5h3wIfFmLRBy9F-gTDJZCbpQT6sFl0SRM6Ws-H07hoCTF8QAvD_BwE
Mindshare Trends Report: https://www.mindshareworld.com/news/weekly-prompt-top-trends-to-watch-in-2024
Accenture Live Trends 2024: https://www.accenture.com/us-en/insights/song/accenture-life-trends?c=acn_glb_accenturelifetrgoogle_13981689&n=psgs_1023&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvHAYU5lQVbFgftuuzMTd-Q0a-yYYQ85cacRLNQTS5-PEuy9Wth2aBoC-bMQAvD_BwE&gclsrc=aw.ds
Determ PR Trends 2024: https://www.determ.com/ebook/pr-trends-and-challenges-in-2024/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
Ali's Trends:
1. China's Rise of Mindful Consumption: How can brands take advantage of this trend?
2. Personalization & AI: What do you win/lose as a marketer with hyper-personalization?
Bryce's Trend: The Revenge of Creative Mediocrity in social media + Quiet Selling: Chinese are getting bored & brands are getting lost. What to do about it?
The BS Trends...you'll have to listen and find out!
Mintel Trends Report: https://www.mintel.com/?_bt=652169658476&_bk=mintel%20trends&_bm=p&_bn=g&_bg=150165006951&utm_medium=cpc&utm_source=google&utm_content=Threepipe-GO19856573414~GO150165006951&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvkVPvsy56pxR5h3wIfFmLRBy9F-gTDJZCbpQT6sFl0SRM6Ws-H07hoCTF8QAvD_BwE
Mindshare Trends Report: https://www.mindshareworld.com/news/weekly-prompt-top-trends-to-watch-in-2024
Accenture Live Trends 2024: https://www.accenture.com/us-en/insights/song/accenture-life-trends?c=acn_glb_accenturelifetrgoogle_13981689&n=psgs_1023&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvHAYU5lQVbFgftuuzMTd-Q0a-yYYQ85cacRLNQTS5-PEuy9Wth2aBoC-bMQAvD_BwE&gclsrc=aw.ds
Determ PR Trends 2024: https://www.determ.com/ebook/pr-trends-and-challenges-in-2024/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
75 επεισόδια
The Best of the Best 2024 China Marketing Trends Show
ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
Μοίρασέ το
Manage episode 402429967 series 3003211
Το περιεχόμενο παρέχεται από το Bryce Whitwam and Ali Kazmi. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Bryce Whitwam and Ali Kazmi ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
What are the big marketing, advertising, and technology trends facing China in 2024? Ali and Bryce scoured the internet so you don't have to, uncovering 3 trends we think everyone should be paying attention to. What are the "meh" trends - the ones we have seen before, ones without context or thought, or ones simply that won't happen at all? We call these "BS Trends."
Ali's Trends:
1. China's Rise of Mindful Consumption: How can brands take advantage of this trend?
2. Personalization & AI: What do you win/lose as a marketer with hyper-personalization?
Bryce's Trend: The Revenge of Creative Mediocrity in social media + Quiet Selling: Chinese are getting bored & brands are getting lost. What to do about it?
The BS Trends...you'll have to listen and find out!
Mintel Trends Report: https://www.mintel.com/?_bt=652169658476&_bk=mintel%20trends&_bm=p&_bn=g&_bg=150165006951&utm_medium=cpc&utm_source=google&utm_content=Threepipe-GO19856573414~GO150165006951&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvkVPvsy56pxR5h3wIfFmLRBy9F-gTDJZCbpQT6sFl0SRM6Ws-H07hoCTF8QAvD_BwE
Mindshare Trends Report: https://www.mindshareworld.com/news/weekly-prompt-top-trends-to-watch-in-2024
Accenture Live Trends 2024: https://www.accenture.com/us-en/insights/song/accenture-life-trends?c=acn_glb_accenturelifetrgoogle_13981689&n=psgs_1023&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvHAYU5lQVbFgftuuzMTd-Q0a-yYYQ85cacRLNQTS5-PEuy9Wth2aBoC-bMQAvD_BwE&gclsrc=aw.ds
Determ PR Trends 2024: https://www.determ.com/ebook/pr-trends-and-challenges-in-2024/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
Ali's Trends:
1. China's Rise of Mindful Consumption: How can brands take advantage of this trend?
2. Personalization & AI: What do you win/lose as a marketer with hyper-personalization?
Bryce's Trend: The Revenge of Creative Mediocrity in social media + Quiet Selling: Chinese are getting bored & brands are getting lost. What to do about it?
The BS Trends...you'll have to listen and find out!
Mintel Trends Report: https://www.mintel.com/?_bt=652169658476&_bk=mintel%20trends&_bm=p&_bn=g&_bg=150165006951&utm_medium=cpc&utm_source=google&utm_content=Threepipe-GO19856573414~GO150165006951&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvkVPvsy56pxR5h3wIfFmLRBy9F-gTDJZCbpQT6sFl0SRM6Ws-H07hoCTF8QAvD_BwE
Mindshare Trends Report: https://www.mindshareworld.com/news/weekly-prompt-top-trends-to-watch-in-2024
Accenture Live Trends 2024: https://www.accenture.com/us-en/insights/song/accenture-life-trends?c=acn_glb_accenturelifetrgoogle_13981689&n=psgs_1023&gad_source=1&gclid=CjwKCAiA_tuuBhAUEiwAvxkgTvHAYU5lQVbFgftuuzMTd-Q0a-yYYQ85cacRLNQTS5-PEuy9Wth2aBoC-bMQAvD_BwE&gclsrc=aw.ds
Determ PR Trends 2024: https://www.determ.com/ebook/pr-trends-and-challenges-in-2024/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
75 επεισόδια
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Παρόμοιες με ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Player FM - Εφαρμογή podcast
Πηγαίνετε εκτός σύνδεσης με την εφαρμογή Player FM !
Πηγαίνετε εκτός σύνδεσης με την εφαρμογή Player FM !
