Episode 39: Omni-Channel Oh My! The Must-have Strategy Per RNL's E-Expectations Trend Report Filling Seats: The State Of Enrollment Marketing In Higher Ed podcast

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Episode 39: Omni-Channel Oh My! The must-have strategy per RNL's E-Expectations Trend Report

1M ago 29:45

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Feeding students’ appetite for omni-channel doesn’t have to be ‘oh my’. RNL’s Raquel Bermejo and StudentBridge CEO Jonathan Clues give a crash course on the multiple sources students use in their college search. Plus, implementing an omni-channel strategy is like composing a symphony, so higher ed marketing maestro Jose Mallabo also stops by to share practical tips based on the 2023 E-Expectations Trend Report.

The hosts answer:

What information sources do students use?
Do students really read email and brochures?
Isn’t social media enough?
What trends should our team prepare for?

For more:

Schedule a meeting with StudentBridge

Accelerate conversion with virtual video

2023 E-Expectations Trend Report

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Featured Case Studies ⤵️

1️⃣ Illinois College - private liberal arts college in IL

2️⃣ Wayne State College - small public in NE

3️⃣ Georgia Southern University - large public in GA

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