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122 - The death of veganism? Vegan sector update 2024
Manage episode 426719790 series 2831692
Το περιεχόμενο παρέχεται από το David Pannell. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον David Pannell ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Our annual vegan sector update. You will have seen the recent news headlines announcing 'The Death of Veganism' following a number of vegan brands going into administration. But as the demand for plant-based products continues to grow and a record 25 million people gave up animal products during Veganuary this year, why have vegan brands struggled?
In his annual Vegan Sector Update for 2024, David bring you the latest statistics and trends from the sector and highlights the change in consumer behaviour that has driven customers away from brands and towards cheaper own-brand alternatives and ingredients. He also explores what's fuelling those news headlines about veganism being in decline when, seemingly, the opposite is true.
This update was originally prepared as the opening session of the ESSEC Vegan Finance Conference 2024.
Subscribe to our YouTube channel for more: @veganbusinesstribe
Prefer to listen? Catch the audio-only version on Spotify, Apple or wherever you get your pods!
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