How Mmmly Cookies Launched | Queer Money Ep. 518

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13d ago 51:24

MP3•Αρχική οθόνη επεισοδίου

Many of us in the LGBTQ community were bullied as kids for being different. But few of us leverage those experiences as inspiration to launch a cookie company!

Nicholas Naclerio turned to food for comfort when he was bullied for being gay. But when he turned 18, Nick got healthy and decided to use food as a form of self-expression and healing; to transform his pain into something good.

Today, Nick is Founder and CEO at Mmmly, the good-for-you cookie brand that leverages nutrient-dense ingredients to make delicious, indulgent cookies with health benefits.

On this episode of Queer Money, Nick joins us to describe how building Mmmly helped him heal from childhood trauma and share the creative aspects of building a business he loves most.

Nick discusses how he used a combination of bootstrapping and investor money to fund Mmmly, explaining what it means that the ‘entrepreneur eats last’ and how that can become a problem.

Listen in for Nick’s advice to other queer entrepreneurs and learn how to build a successful consumer brand—without losing yourself in the process!

Topics Covered

How Nick turned to food for comfort when he was bullied for being gay
How Nick’s love of comfort food inspired his mission to create a healthy indulgence
What makes Mmmly the good-for-you cookie brand (and why other brands don’t use healthier ingredients)
How building Mmmly helped Nick heal from his childhood trauma
What Nick loves most about the creative aspects of building a business
What the recipe development process is like and how Nick knew when a cookie was ready for production
How Nick used a combination of bootstrapping and investor money to fund Mmmly
What it means that the ‘entrepreneur eats last’ and how that can be a problem
Why Nick is merging Mmmly with another company and what that means for his investors
How it works when a small consumer brand is on the shelves at a major retailer
What Nick might have done differently to deal with narrow margins early on
Nick’s advice for LGBTQ entrepreneurs on creating a network of support and not losing yourself in the process of building a company

For the resources and to connect with our guests, get the show notes at: https://queermoneypodcast.com/subscribe

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