Product Led Growth (PLG) and Sales Go Hand-in-Hand | Ethan Schechter, VP Sales at Snyk

Product Led Revenue

Το περιεχόμενο παρέχεται από το Correlated. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Correlated ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

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There's a misconception that companies are product-led OR have a sales team. But sales and product-led growth are multipliers of each other, says Ethan Schechter, VP of Sales at Snyk.
He adds, ''A product-led growth engine is the number one thing to ensure that your sales team is working with qualified leads because the organic interest that comes from a product-qualified lead is unlike anything you're going to see.''
Ethan joined Snyk in their early days and has helped scale it to over 1200+ employees.
In the latest episode of Product Led Revenue, Ethan Schechter, the VP of Sales at Snyk and Correlated's Breezy Beaumont discuss the impact of a high-quality sales team on a product-led company's success.

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#Business #MBA #Podcasting Education #Correlation