Manage episode 342477780 series 2993761
Authenticity does more than attract your ideal audience; it’s the foundation of brand sustainability over the long term.
If you have a long-term vision for your company or brand, authenticity is the ingredient you simply cannot afford to forego. Telling the truth about what “it takes” is what audiences want to see. Gone are the days of posting content solely for likes: if you are not being real with your audience, it’s only a matter of time before they find others who are.
The benefits of authenticity go beyond building a strong personal brand. Authenticity is the compass that will guide you through the inevitable challenges of navigating the world. People cannot help but notice when we show up with a real message and authentic intentions.
Connect with Katrina for questions on influencer marketing:
For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass
For More Personal Branding Tips Check-Out:
✅ What is Personal Branding & Why You Should Care:
✅ 5 Easy Personal Branding YouTube Tips to Stand Out:
✅ Personal Brand Statement Examples & Tips to Create Your Own: https://youtu.be/939KXWY6f7U
✅ 10 Things You Need on Your Personal Brand Website: https://youtu.be/MnawRql4NAw
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About Claire Bahn
Claire Bahn is the CEO and Founder of Claire Bahn Group. For over ten years, she has been helping high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth and gain the recognition they deserve.
As an entrepreneur and influencer with over 70k+ followers, she learned the importance of creating and curating a personal brand that magnetizes opportunities and boosts visibility. Her mission is to help others leverage their personal brand to develop the authority, influence, and trust they need to exceed their career and life goals.
She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few.
She currently lives in Los Angeles with her husband and two adorable miniature pinschers named Beau and Trixie.
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