2025 New Year Special: Photography Business Predictions by the Coaches — Part 1

PhotoBizX The Ultimate Wedding and Portrait Photography Business Podcast

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Happy New Year, and welcome to a special podcast episode to kick off 2025. For this episode, I asked some of my favourite and new-to-me photography business coaches to contribute and share their thoughts on how this year will shape photographers running their businesses following what many thought was a tough 2024 and the potentially big impact of Ai on both the creative and business side of photography.

Here's exactly what I asked each of them… Your 2025 Predictions Wanted for the PhotoBizX Podcast!

Andrew here from PhotoBizX, hope you’re well!

I’m putting together a podcast episode for a New Year release of PhotoBizX and would love to feature you and your thoughts on how you see photography businesses shaping up for 2025.

I’ll need a 5-10 minute (strictly no more than 10 minutes) audio recording to take part.

Here’s what to include:

1. Start the recording with an intro saying:

— Who you are

— The name of your business

— Briefly, what you do

2. Then, share your thoughts and predictions for photography businesses in 2025.

— You can focus on marketing and advertising trends, sales strategies, branding, social media, shifting markets, shooting multiple genres vs. specialising, or anything else photographers need to do to succeed. Take this wherever you like!

— Alternatively, share what you would do if you gave advice to a photographer moving to a new city across the country who wanted to get business up and running fast with new bookings.

3. Finish your recording by sharing where listeners can go to learn more about you.

— Choose one place—Instagram, your website, a special landing page—whatever works best for you.

You'll see a list of contributing photography business coaches below, where you can learn more about them and what they do.

I hope you enjoy and get something from this part one of a two-part 2025 New Year episode. Let's get into it!

Nicole Begley – Pet Photographer

The rise of AI will demand adaptation and integration into business practices.

Niche photography will become even more crucial for success.

Sustainability and eco-conscious practices will gain traction with clients.

Nicole Begley Website

Hair of the Dog Academy

Nicole Begley on Instagram

Hair of the Dog Academy on Facebook

Hair of the Dog Academy on Instagram

Hair of the Dog Podcast

Hair of the Dog Academy on YouTube

Freedom Focus Formula Podcast

Episode 273: Nicole Begley – How to generate pet photography sales from silent auctions

Episode 410: Nicole Begley – Why every photographer needs an email list and what to say to your subscribers

If we don't at least look at [AI] and ask how it can help us in our business, well, we risk being left behind. — Nicole Begley

Bernie Griffiths – Portrait Photography Business Coach

Differentiation requires commitment to hard work, strategic planning, and embracing failure as a learning opportunity.

Building a sellable business requires long-term vision and consistent effort.

Bernie Griffiths Website

Business Plan Call with Bernie

Bernie Griffiths on Facebook

Bernie Griffiths on YouTube

Episode 136: Bernie Griffiths – A Challenge for You to Book More Portrait Photography Sessions

Episode 30: Bernie Griffiths – Photography Business Success Coach

Episode 198: Bernie Griffiths – Facebook Ads and The Missing Link To Successful Sales

Episode 231: Bernie Griffiths – How to Make the Successful Leap to Pro Photographer

Episode 271: Bernie Griffiths – Your Photography Business Questions Answered plus WanderSnap

Episode 322: Bernie Griffiths – The importance of shooting saleable images in your photography business

Episode 363: Bernie Griffiths – Business growth for wedding and portrait photographers

Episode 326: Marcus Anthony – This is how you run a successful portrait photography business

Episode 350: Brian Kellogg – Making the move from wedding photography to profitable portraits

Some photographers will choose 2025 to do something hard for one or two years, and their lives will look very different after that period has passed. — Bernie Griffiths

Brooke Jefferson – Family Photographer and Educator

Authenticity and behind-the-scenes content will resonate with clients seeking genuine connections.

Reconnecting with your “why” and showcasing the emotional impact of your work will attract ideal clients.

Brooke Jefferson Website

Brooke Jefferson on Instagram

Book More Photography Clients Podcast

The more people can see behind the scenes, the more they are going to really be drawn to you and your brand. — Brooke Jefferson

Heather Lahtinen – Wedding and Portrait Photographer,
Certified Business Coach

Leverage technology and trends like AI and outsourcing as tools to optimize your process and reclaim your time.

Relationship-centric marketing is key to long-term success, focusing on building genuine connections with clients.

Mindset is the ultimate superpower; how you think determines your outcomes.

Heather Lahtinen Website

Flourish Academy Podcast

Challenges in your business are not coming from the economy, your competition, or the market conditions. They are coming from your own brain. — Heather Lahtinen

Johl Dunn – The Mindset Coach

Proactive marketing strategies are vital in a potentially fluctuating economy.

Mindset work is crucial to overcoming limiting beliefs and taking decisive action.

Johl Dunn Website

The Mindset Coach

Johl Dunn on Instagram

025 Premium Only Episode: Johl Dunn – Facebook Ad tactics with competitions and third party alliances

330: Johl Dunn – How to create a money making portrait photography business

526: Johl Dunn – Modern day marketing and success for portrait photographers

556: Johl Dunn – Unlock Your Photography Business Potential and Stop

It's no longer valuable or viable… just to rely on word of mouth, SEO, Insta, reachouts…they're all passive marketing techniques. — Johl Dunn

Kim Marie – Business Coach

Adaptability and flexibility are crucial for navigating continuous change.

AI adoption will provide significant advantages to photographers, while resistance may hinder growth.

Human connection and customer experience will become even more vital as AI evolves.

Kim Marie Website

Kim Marie on Instagram

Kim Hamblin on Facebook

Episode 420: Kim Hamblin – How to build a photography business to sell

2025 Business Planner for Photographers

The photographers who learn and utilise AI in their business are going to save a lot of time, save a lot of money, and also earn a lot more money. — Kim Marie

Luci Dumas – In Person Sales Photographer

In-person sales, particularly of printed products like wall art and albums, are key to profitability.

Focus on internal improvement and growth rather than external factors you can't control.

Luci Dumas Website

Luci Dumas Coaching

The Profitable Photographer on YouTube

The Profitable Photographer on Instagram

Episode 253: Luci Dumas – Working with Community Groups to Rapidly Grow Your Photography Client List

Episode 314: Luci Dumas – How to make larger wall portrait sales in your photography business

Be careful with digitals so that you're not giving away the farm, but keep focused…on the value of having you print beautiful work for them in the perfect way. — Luci Dumas

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full-length and more revealing version where you hear the absolute best tips and advice from every coach.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week and get access to a fantastic back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus, you have access to a members-only Secret Facebook Group where you can connect with other members and interview guests to help, support and motivate you to take what you hear in each episode and put it into action. You will not find more friendly, more motivated and caring photographers online.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what the photography business coaches shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that!

If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any missed questions or a specific question you’d like to ask me, feel free to add them to the comments area below.

Thank you!

Thanks again for listening, and thanks to Nicole, Bernie, Brooke, Heather, Johl, Kim and Luci for coming on and sharing their thoughts, ideas and strategies for a successful 2025 in business as a working photographer.

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

Thanks, and speak soon

Andrew

The post 2025 New Year Special: Photography Business Predictions by the Coaches — Part 1 appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.