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Will we see a $200m radio deal?; YouTube & TikTok take aim at TV; pressure on ad companies over fossil fuel links
Manage episode 377466595 series 2292167
20 September 2023
It's the biggest talent deal in Australian media history - can Kyle & Jackie O pull off a $200m contract? And what’s this mean for the broader industry?
Also today:
- After YouTube's upfront and TikTok's For You Summit, we look at what the video giants are doing in the market right now
- Advertising businesses who work with fossil fuel companies are being called out, as pressure mounts on businesses and employees to align their client base with their ethics
- The Australian Women's Weekly is going online. After 90 years, the grand old dame of Aussie publishing is getting a digital presence.
Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
343 επεισόδια
Manage episode 377466595 series 2292167
20 September 2023
It's the biggest talent deal in Australian media history - can Kyle & Jackie O pull off a $200m contract? And what’s this mean for the broader industry?
Also today:
- After YouTube's upfront and TikTok's For You Summit, we look at what the video giants are doing in the market right now
- Advertising businesses who work with fossil fuel companies are being called out, as pressure mounts on businesses and employees to align their client base with their ethics
- The Australian Women's Weekly is going online. After 90 years, the grand old dame of Aussie publishing is getting a digital presence.
Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
343 επεισόδια
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