107: Revamping my Agency: Behind-the-Scenes of Our Website Redesign

More Than Social Podcast

What goes into revamping a digital marketing agency? In this episode, I take you behind the scenes of my agency, Stock Media's, website redesign. We cover: 1. The Agency's Mission Discover what our digital marketing agency is all about, the core objectives that drive our success, and what we're doing to keep pushing boundaries within the industry. 2. Scaling Strategies Learn about the strategic shifts we're implementing within the agency to drive growth and scale our operations effectively. 3. Websites vs. Funnels Explore the debate between traditional websites and high-converting funnels and the impact they can have on your online presence. 4. Building a Funnel Hub Uncover the concept of creating a funnel hub and why it's crucial for streamlining your online marketing efforts. 5. Agency Website Revamp Take a behind-the-scenes look at the process of revamping our agency's website and the thought process that goes into it. 6. The Art of Branding Delve into the exciting world of rebranding and the importance of a cohesive brand identity. 7. Crafting Compelling Messages Get insights into the art of tailoring your messaging to resonate with your target audience. 8. Finding Your 'Rockstar Moment' Discover the significance of identifying and capitalizing on your brand's unique strengths and moments of brilliance. 9. Website Design Essentials Explore the key elements to consider when designing a website that captivates your audience and converts visitors into customers. 10. Harnessing the Power of Video Learn how incorporating video content on your website can elevate your online presence and engagement. 11. Marketing Your Website Launch Get valuable tips and strategies for effectively marketing your newly revamped website to maximize its impact. Tune in to this episode to gain valuable insights and inspiration for your own website redesign, and to see what truly goes on behind the scenes. We talk about:

• [1:00] What my digital marketing agency is set up to do
• [1:45] The shifts we're making within the agency to scale
• [3:30] Websites vs. funnels
• [7:50] Creating a funnel hub
• [10:30] The process of revamping our agency's website
• [11:10] Redoing the branding
• [13:20] Tailoring your messaging
• [15:20] Finding your 'rockstar moment'
• [19:25] Designing your website
• [22:10] Using video on your website
• [23:15] Marketing your new website launch

Resources mentioned in this episode:

• Go High Level: https://www.gohighlevel.com/?fp_ref=stock-media-inc12

Connect with me

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