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Best of episode 37: Frameworks for brand building workshops, with Nathan Bonnisseau (Plan A)
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Το περιεχόμενο παρέχεται από το Gilles Toussaint and Mission First - Entrepreneurs for future. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Gilles Toussaint and Mission First - Entrepreneurs for future ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
In this Best of episode, Nathan Bonnisseau, co-founder of Plan A, shares two key frameworks for building a successful brand: The Mountain of Tomorrow and How Wow Now. We then explore the topic of how to create a crisp brand that all employees and external stakeholders understand.
From the full episode, you will learn from Nathsn's experience how to build a sustainable brand without greenwashing and turn your employees into brand ambassadors.
Listen to the full episode here - https://smartlink.ausha.co/mission-first/37-how-to-build-a-sustainable-brand-backed-by-science-without-greenwashing
Watch the full episode on YouTube - https://www.youtube.com/watch?v=yektDUiKtaE&t=1s
Resources:
Nathan Bonnisseau LinkedIn
Plan A website
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Κεφάλαια
1. MF37 Nathan - Best of Season 3 - frameworks for brand building - audio (00:00:00)
2. episode 37 (00:00:19)
3. insert frameworks here (00:00:54)
4. does it flow? (00:02:20)
5. outro (00:05:35)
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