Funnels, Fumbles, and Fixes: The Ultimate Marketing Guide 🛠️ | Erika Herman
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In this episode of MarketPulse Pros and Pioneers, Paul sits down with Erika Herman, founder and CEO of LeverEdge Consulting, a marketing expert with over 20 years of experience in copywriting and strategy. Erika shares how her unique background in wellness, nutrition, and marketing shaped her expertise, enabling her to create highly effective, data-driven marketing strategies that skyrocket leads and sales.
Erika discusses her personal journey and dives deep into the key marketing tactics she uses to help businesses break through growth ceilings. One key takeaway is her four-part system for creating irresistible offers, generating leads, and nurturing prospects to convert them into loyal customers. Learn how long-form content, lead generation, and nurturing can transform your business and build long-lasting customer relationships.
This episode is a must-listen for any business owner or entrepreneur looking to refine their marketing approach, especially if you’re hovering between $100,000 and $500,000 in revenue. Erika explains how to use data to break through that barrier and achieve scalable success. If you want to cut through the marketing noise and find strategies that work for your business, this conversation is packed with valuable tips and advice.
Don’t miss out on Erika’s expert insights and the invaluable lessons learned from her years in marketing. Subscribe to the channel now and make sure you never miss an episode of MarketPulse Pros and Pioneers: https://www.youtube.com/@marketpulsepodcast?sub_confirmation=1
Erika Herman on LinkedIn: https://www.linkedin.com/in/erikarherman/
LeverEdge Consulting: https://leveredgeconsulting.com/
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