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Το περιεχόμενο παρέχεται από το Kathy Colaiacovo. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Kathy Colaiacovo ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
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Growing your Private Practice: The Magic of Specificity in Messaging - Ep 112

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Το περιεχόμενο παρέχεται από το Kathy Colaiacovo. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Kathy Colaiacovo ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

If you’re struggling to get more of your ideal clients to book consults … you're not alone.

This is one of the bigger challenges when it comes to marketing a private practice or service-based business. Especially if you seem to always be explaining your services over and over, leaving people more confused than ever.

It's time to flip the script. By focusing on the core problems your ideal clients face and speaking their language when it comes to their problems, you can transform your message into a magnet for those who need your help.

The key to breaking through the noise is having marketing messages that are so specific, that people feel like you're reading their minds. When they book a consult they tell you right away that it felt like “You were inside my head!”

That's exactly what we're covering in this lesson - how getting specific in your messaging can lead to more consults and clients!

Here's what you'll walk away with:

  • Understanding Your Audience: Knowing how they feel and how they describe their problems.
  • Why Specificity in Messaging Matters: Learn why you must weave your clients' words into your marketing to create a message that hits home instantly.
  • 5 places to find the “Words Your Clients Say: Discover where to find the words to include in your "Words They Say" document - a goldmine of insights direct from your ideal clients' mouths.

By the end, you'll know what you need to create a message that hits home, builds trust, and turns interested people into paying clients without having to chase them all over to sign up! Ready to make this magic happen for your practice or business? Hit play now!

There are some resources mentioned and you can find them on the shownotes page at: http://marketingyourprivatepractice.com/112

Click here to send Kathy a text message about this Episode

🔴 Say Hi! on Instagram

🔴 Check out our free resources for practice owners

🔴 I'd love if you would post a podcast review

~ Thanks for Listening!

  continue reading

141 επεισόδια

Artwork
iconΜοίρασέ το
 
Manage episode 436411099 series 3376886
Το περιεχόμενο παρέχεται από το Kathy Colaiacovo. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Kathy Colaiacovo ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

If you’re struggling to get more of your ideal clients to book consults … you're not alone.

This is one of the bigger challenges when it comes to marketing a private practice or service-based business. Especially if you seem to always be explaining your services over and over, leaving people more confused than ever.

It's time to flip the script. By focusing on the core problems your ideal clients face and speaking their language when it comes to their problems, you can transform your message into a magnet for those who need your help.

The key to breaking through the noise is having marketing messages that are so specific, that people feel like you're reading their minds. When they book a consult they tell you right away that it felt like “You were inside my head!”

That's exactly what we're covering in this lesson - how getting specific in your messaging can lead to more consults and clients!

Here's what you'll walk away with:

  • Understanding Your Audience: Knowing how they feel and how they describe their problems.
  • Why Specificity in Messaging Matters: Learn why you must weave your clients' words into your marketing to create a message that hits home instantly.
  • 5 places to find the “Words Your Clients Say: Discover where to find the words to include in your "Words They Say" document - a goldmine of insights direct from your ideal clients' mouths.

By the end, you'll know what you need to create a message that hits home, builds trust, and turns interested people into paying clients without having to chase them all over to sign up! Ready to make this magic happen for your practice or business? Hit play now!

There are some resources mentioned and you can find them on the shownotes page at: http://marketingyourprivatepractice.com/112

Click here to send Kathy a text message about this Episode

🔴 Say Hi! on Instagram

🔴 Check out our free resources for practice owners

🔴 I'd love if you would post a podcast review

~ Thanks for Listening!

  continue reading

141 επεισόδια

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