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Bill Fromm // Barkley
Manage episode 423112796 series 3572873
Το περιεχόμενο παρέχεται από το Sam Meers and Mike Swenson, Sam Meers, and Mike Swenson. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Sam Meers and Mike Swenson, Sam Meers, and Mike Swenson ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Bill Fromm was a born entrepreneur. He ran a dry-cleaning delivery service in college and his dream was to come back to Kansas City and start an advertising agency.
He made that dream come true and opened the doors of his agency on June 1, 1964. Today that agency is Barkley, and it is one of the leading independent agencies in the country. Along the way, he had a few other ideas for companies that he brought to life.
We will hear from Bill how he started the agency and helped launch what became a real estate giant, helped sell some expensive German beer and the story of winning the Sonic Drive-In account – a huge turning point in Barkley’s history.
#kcmarketinglegends
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