Monday Morning Drive: The Importance of Honesty in Sales Conversations
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The best work happens when we can discuss what services cost and what’s possible. When both sides are open about money, we can focus on getting a great show done instead of playing pricing games.
I wrote a blog post about this back in 2022 when we were in a seller’s market. 2024 has seen the return of a buyer’s market, but the same principle applies: Honesty is the best policy.
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