How VEED bootstrapped to $7m ARR - Sabba Keynejad, VEED.io (2020)

Indie Bites

Today I'm revisiting one of my favourite episodes, from 2020, with Sabba Keynejad, co-founder and CEO of VEED.io, an online video editing platform. When I interviewed Sabba, VEED were at around $2m ARR, fully bootstrapped. Since this interview, they’ve gone on to bootstrap to about $7m ARR before raising a whopping $35m series A from Sequoia. And when I first met Sabba, years before this interview, VEED was just a small product that wasn't generating any revenue. This episode is special to me because I’ve followed VEED’s journey from the start and it’s been inspiring to see.

Timestamps

• 00:00 Intro
• 02:46 VEED origins
• 03:24 Differentiation
• 03:58 Picking a market
• 04:48 Hiring and learning new skills
• 06:16 Inflection points in growth
• 07:07 Quitting your job
• 07:45 Why you should find a cofounder
• 08:41 Getting the first users
• 09:47 Free vs paid
• 11:16 Growth tactics
• 12:04 Advice to other founders
• 13:01 Recommendations

Recommendations

• Favourite indie hacker is Josh Pigford
• Best book for indie hackers; Traction
• Favourite podcast; How I Built This

My links

• Twitter
• Indie Bites Twitter
• Indie Bites YouTube
• Join the membership
• Personal Website
• 2 Hour Podcast Course
• PodPanda (hire me to edit your podcast)
• This Indie Life Podcast

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