GE Ep 342 [2021] - How to 5X Your Revenue with the 4 R’s w/ Dan Morris

Growth Experts with Dennis Brown

Scaling a business in the middle of a pandemic can’t possibly be an easy feat, but Dan Morris did it. With help from his team over at Mind Racer, Dan was able to help a sass company 5x their business using what he calls the four R’s; review, refine, roll out, repeat (and replace). This is only a dent in a goal that is positively impacting 1,000 businesses by 2025.

Dan is an investor, advisor, and growth expert, and being the youngest of four high-performing siblings meant consistently needing to overachieve. Though he had no desire to pursue higher education, Dan focused on perfecting what he was good at; selling. Through this, he earned the trust of entrepreneurs, which in turn resulted in promotions and access to greater opportunities.

Tune in to hear Dan’s story…

[01:10] Introduction to Dan Morris

[01:50] Case study

[02:32] Backstory

[05:46] Biggest changes between pre-pandemic, mid pandemic, and present time

[08:41] Mindracer process

[10:33] The four R’s process: review, refine, roll out, repeat

[13:52] Refine and Roll-out

[16:24] Review to rolling it out

[19:19] Review is always the most important thing to change

[22:21] Biggest changes made that allowed sass company to 5x

[25:24] Establish and keep going

[26:40] Favorite growth tool

[27:19] Book

[28:00] Connect with Dan

[29:10] Outro

Resources:

Connect with Dan:

• Website: Mindracerconsulting.com
• LinkedIn

Dan’s Favorite Business Tool:

• Hubspot

Dan’s Favorite Book:

• The ONE thing by Gary Keller and Jay Papasan

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