196. Land More Consulting Clients by Avoiding This Common Sales Mistake (Hint: It's Not An Interview)

Grow Your Independent Consulting Business

Are you making a common sales mistake that's costing you clients and credibility?
In this episode, Melisa Liberman reveals why letting potential clients take the lead in your sales process undermines your expertise and provides practical strategies to position yourself as the trusted advisor from the first conversation.

You'll learn why many independent consultants fall into this trap and get actionable steps to take control of your sales process. If you find yourself constantly responding to client requests rather than leading the conversation, this episode will transform your approach to consulting sales.

In This Episode:

• The impact of letting clients lead your sales process
• Three key prerequisites for taking control of your sales conversations
• Three mindset shifts that foster successful client interactions
• Practical examples of consultant-led sales processes
• Five steps to implement these strategies immediately

Listen now to unlock the potential of leading your consulting sales process with confidence.

Companion Resource:

🔗 Today's Companion Resource is Chapter 10 - Become Someone Who Loves to Sell Without Being Salesy. Get my ebook for free at consultingbusinessbook.com

Resources:

• Consultant’s Business Health Check - icassessment.com
• "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book
• Full show notes and more information: https://shownotes.melisaliberman.com/episode-196/

Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities

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