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Understanding and Meeting Your Audience's Emotional Needs
Manage episode 411561973 series 3565016
Το περιεχόμενο παρέχεται από το Shannon McKinstrie. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Shannon McKinstrie ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
What is your account to people? I really stopped to think about that for today’s episode as we explore the power of creating content that evokes feelings like comfort or relief. I’ll be sharing examples as we talk about the importance of knowing what your audience needs to hear, and how what works on one platform may not work on another. Alright, let’s talk about how creating good content that genuinely connects, leaves a lasting impression.
In this episode we’ll be covering:
- Buying better versions of ourselves
- Creating content that keeps people coming back for more
- Understanding the feeling you want your content to evoke in your audience
- What does it mean to create content that creates a feeling?
- Why knowing why your person taps follow will help you make better content
- Analyzing and adjusting your content strategy
- My rule of thumb for the best time to post on social media
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