Πηγαίνετε εκτός σύνδεσης με την εφαρμογή Player FM !
Mastering the MATT Framework: Unlocking the Secrets to Successful Sales Development
Manage episode 413089625 series 2971102
In this episode, Jimmy Chen, Sr. Director of Sales Development at Sigma Computing, shares his invaluable insights on optimizing sales development using his MATT framework (Messaging, Activities, Targeting, Timeline).
Discover how to craft effective messaging, prioritize activities, target the right accounts and personas, and leverage timeline for better results.
Jimmy and host Eric discuss overcoming outdated dogmas, building consensus, and the importance of thoughtful management in the ever-changing sales development landscape.
116 επεισόδια
Manage episode 413089625 series 2971102
In this episode, Jimmy Chen, Sr. Director of Sales Development at Sigma Computing, shares his invaluable insights on optimizing sales development using his MATT framework (Messaging, Activities, Targeting, Timeline).
Discover how to craft effective messaging, prioritize activities, target the right accounts and personas, and leverage timeline for better results.
Jimmy and host Eric discuss overcoming outdated dogmas, building consensus, and the importance of thoughtful management in the ever-changing sales development landscape.
116 επεισόδια
Tous les épisodes
×Καλώς ήλθατε στο Player FM!
Το FM Player σαρώνει τον ιστό για podcasts υψηλής ποιότητας για να απολαύσετε αυτή τη στιγμή. Είναι η καλύτερη εφαρμογή podcast και λειτουργεί σε Android, iPhone και στον ιστό. Εγγραφή για συγχρονισμό συνδρομών σε όλες τις συσκευές.