The Carbon Accounting Solution with Clean Incentive CEO Casey Martinez

Energy Tech Startups

Casey discusses the challenge of renewable curtailment, where projects face transmission constraints when built far from demand centers. She explains how Clean Incentive's blockchain solution tokenizes renewable energy certificates (RECs) with marginal emissions data, providing transparency into the actual emissions avoided for each megawatt-hour of renewable generation.

Casey highlights how this solution allows corporate energy buyers to match their consumption emissions with verified emissions reductions, contrasting it with 24/7 hourly energy matching proposals, which she views as an inefficient use of capital. She also shares her journey from managing renewable asset performance to founding Clean Incentive and the challenges of raising capital as a climate tech startup in Houston's energy ecosystem. Lastly, Casey emphasizes the importance of positive market incentives over punitive carbon taxes in driving the energy transition.

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