How Top Shopify Stores Optimize for More Sales: 4 Must-Know Conversion Principles — Claus Lauter | Why Conversion Optimization Matters for Ecommerce, The Four Key CRO Principles, Why Simplifying Content Boosts Conversions, How to Improve UX (#338)

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11d ago 14:19

MP3•Αρχική οθόνη επεισοδίου

In this podcast episode, I (your host, Claus Lauter) share the 4 Conversion Rate Optimization principles you need to know to optimize your store for more sales and revenue.
Download your copy of the Conversion Rate Optimization Handbook. Instant download here: https://ecommercecoffeebreak.com/conversion-optimization-handbook/
Topics discussed in this episode:

Why conversion rate optimization is crucial for ecommerce businesses
What cognitive load is and how simplifying your content can boost understanding and conversions
How doubling conversion rates can potentially quadruple your business without additional marketing costs
What the four key principles of conversion rate optimization are and their importance
How minimizing visual load can improve user experience and conversions
Why reducing motor load is essential for easier navigation and increased sales
How decreasing memory load can prevent users from getting lost on your website
Why providing the right information at the right moment is critical for conversions

Links & Resources
Website: https://ecommercecoffeebreak.com
Download: https://ecommercecoffeebreak.com/conversion-optimization-handbook/
LinkedIn: https://www.linkedin.com/in/clauslauter/
Get access to more free resources by visiting the show notes at
https://t.ly/RaAgq
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