How to use social media to grow your food brand!

Eat Capture Share - a podcast for food bloggers

In today's episode (138) of the EAT, CAPTURE, SHARE podcast, I'm chatting with the founder of George's Bakery and author of the Sunday Times bestselling cookbook Rebel Bakes, George Hepher. We talk about how George started his business, how he pushed the boundaries to develop his own style and how to feel more comfortable on social media just being yourself. This episode will have you dreaming of tapping into your entrepreneurial spirit and making a mark on social media!

Here's what else you can expect from today's episode...

• George introduces himself.
• George explains how he grew his large social media following.
• We chat about how George overcame self-doubt to start sharing his bakes online.
• George gives his best advice for growing a social media following.
• We talk about how to motivate yourself if you're not growing on social media.
• George explains how he got an incredible cookbook deal.
• George talks about what lead to his cookbook becoming a Sunday Times best selling book!

LINKS MENTIONED:

• Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus!
• My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
• The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
• George's book Rebel Bakes
• George's Instagram, TikTok, Facebook and website
• George's favorite movie Moonlight
• Cookbook photoshoot! Rebel Bakes. Read more about it in this blog post HERE
• See my Reel on how I prop style a cookbook HERE
• Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
• Find the full show notes HERE
• Find my Instagram HERE