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Selling the Problem You Solve and 9 more key takeaways from the Ultimate Product Party.
Manage episode 418686698 series 3482730
Το περιεχόμενο παρέχεται από το Melissa Robbins. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Melissa Robbins ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Being surrounded by some amazing speakers and panellists last week in Orange County at the Ultimate Product Party I wanted to share some takeaways.
The takeaways cover various topics such as selling the problem you solve, adding storytelling elements to your business, exploring TikTok Shop, utilizing AI, understanding your value, optimizing your website's product page, saving time with phone widgets and tech shortcuts, balancing customer attraction and retention, adding customer experience to your business, and implementing tests in the hiring process.
These are just a few of pieces of valuable information I gained from attending as speaking at the event.
I can't wait to have some more guests on the podcast to discuss some of these topics in greater detail.
Takeaways
- Sell the problem you solve, not the product you have.
- Add storytelling elements to your business.
- Explore TikTok Shop as a potential marketing platform.
- Utilize AI to streamline processes and save time.
- Understand your value and confidently communicate it.
- Optimize your website's product page with multiple photos and reviews.
- Save time with phone widgets and tech shortcuts.
- Balance customer attraction and retention efforts.
- Add a customer experience element to your business.
- Implement tests in the hiring process to find A players.
I'm Mel Robbins! from @thelotco
Register for my FREE webinar here https://www.thelotco.com/training
And if you want a Roadmap to Building a Profitable Product Business head here for directions!
Looking for specific help with Wholesale? Check out the Transform your Wholesale program
Find more details at https://www.thelotco.com.au/
Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.
Over 25 years in Retail and Wholesale Sales and Marketing.
Grab my 8 step checklist on building a profitable product business.
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