10 Tips To Make Consistent Content Creation Less Stressful With Louise Gregson Williams Build A Brand With Rosie Parsons podcast

10 Tips To Make Consistent Content Creation Less Stressful With Louise Gregson Williams

2y ago 41:49

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You started your business because you’re fab at what you do, not to post daily content…that just came with the territory. Marketing expert Louise Gregson Williams walks you through how to make content creation more natural and fun to do rather than having it be yet another chore on your endless to-do list. Tune in for 10 tips on how to remove the pressure from consistent content creation.

(10:59) “The stuff that doesn't go well for you are the things that people really want to know about in your content. They don't always want to know the shiny, glossy story of your amazing business. They want to know how you got there.”
3 ways to start removing the pressure from consistently creating content (tune in for more tips):

1. Dictaphone for rapid content creation: by speaking your content into your phone’s recorder, you’re able to create content where you sound more natural…bonus: it’s also much faster!

2. Reactive and proactive content, merged: set aside an afternoon each month to map our your month’s content. Don’t over plan, just make some notes on what you want to discuss this month. This way, you’ll have a “reactive element as well as that proactive planning” and you’ll be able to “be a little bit more flexible if something happens in the industry”.

3. Outfit changes and procrastination: “if you can't be bothered to get changed into loads of different outfits, don't put yourself under loads of undue pressure or use it as a reason for why you're not recording.” (08:58)

Links
Connect with Louise Gregson Williams: LinkedIn | Instagram | Discovery Call

Content Planning Wizard - beat the blank content planner!
If your general reaction to posting on social media is 'I HAVE NOTHING TO SAY' then it's time to turn yourself into a content creation wizard in this 2.5 hour masterclass + extras.

You'll learn what things to talk about so that you don’t run out of ideas and what channels to prioritise for your business.

This content planning class gives you the kit to plan like a pro and is completely tailored to what is realistic for you and your business...

You're going to be set-up for success so that you can create stop-the-scroll content to keep you in your customers' minds. YAY!

Includes:

2.5 hour action planning session f2f (if in Devon) or online
A content planning template you can use every month
The rest of your month planned out
My secrets for where to find ideas
All the tools I use to create content
WhatsApp check-in and support when you need it for 2 weeks afterwards
30 min check in online to troubleshoot any questions you have
transcripts and recordings

**SPECIAL OFFER** For ‘Build a brand with Rosie Parsons’ listeners you can get this for the 2022 price of £345+VAT if you book your session before 28 February 2023. Email louise@leapthirtytwo.com for more info or book a free half hour discovery call about this or any of my other programmes – let’s chat!

WIN! Leave a podcast review and win a 1:

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